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Product announcements

Koozie Group Partners With Cooler Brand ICEMULE
Koozie Group Partners With Cooler Brand ICEMULE
News

The Counselor Top 40 supplier will add three ICEMULE soft cooler styles to its product ...

HPG Launches Retail-Inspired Drinkware Brand Denwell
HPG Launches Retail-Inspired Drinkware Brand Denwell
News

The brand debuts with a ceramic and glass drinkware collection.

SRG Announces Partnership With Corkcicle

The Counselor Top 40 supplier is now offer...


Gemline Announces Partnership With Hydro Flask

The Counselor Top 40 supplier will now off...


SanMar Introduces 170 New Fall Styles

The Counselor Top 40 supplier’s seasonal l...

SanMar Adds Flexfit Headwear to Fall Lineup
SanMar Adds Flexfit Headwear to Fall Lineup
News

While the top promo supplier has partnered with Flexfit for the last two decades, this ...

Gemline Adds The Chair Blanket to Its Fall 2026 Collection
Gemline Adds The Chair Blanket to Its Fall 2026 Collection
News

The chair covering, created by City Bonfires, gained mainstream attention after receivi...

PCNA Inks Partnership With Swiss Stationery Brand Caran d’Ache
PCNA Inks Partnership With Swiss Stationery Brand Caran d’Ache
News

The Counselor Top 40 supplier will begin carrying a selection of the Swiss brand’s prem...

S&S Becomes Exclusive Provider of adidas TEAM Apparel in U.S.
S&S Becomes Exclusive Provider of adidas TEAM Apparel in U.S.
News

The announcement comes after more than a decade of partnership between the two brands.

PCNA Welcomes Blue Tees Golf as New Retail Partner

The launch adds to the Counselor Top 40 su...


Vantage Apparel Adds Premium Basics Brand Lane Seven to Its Product Lineup

The Counselor Top 40 supplier says Lane Se...


BOSKA Food Tools Makes Its Promo Debut Through Gemline

The Dutch brand of kitchen tools crafts it...