Brendan Menapace

  • Content Director, Print & Promo Marketing

Brendan is the content director for ASI's Print & Promo Marketing media brand, which brings together the promotional products, apparel, commercial print and product decoration industries. His coverage includes in-depth company and personal profiles, trend pieces, and multimedia content.

Mississippi School District Sues Riddell, Varsity Brands Over Alleged Price-Fixing Scheme

The complaint alleges that the two companies, which sell sports equipment and customize...

Counselor Power 50 2026: No. 29 David Schneiderman & Bill Feldberg, Something Inked

Welcome to the 2026 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2026: No. 27 Brandon Mackay & Brittany David, SnugZ USA

Welcome to the 2026 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2026: No. 16 John Bruellman & Kevin Walsh, Showdown Displays

Welcome to the 2026 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2026: No. 11 Jay Deutsch, BDA

Welcome to the 2026 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2026: No. 10 Larry Zavadil & Justin Zavadil, ASB

Welcome to the 2026 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2026: No. 48 Joe Falcone, The Sourcing Group

Welcome to the 2026 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2026: No. 30 Bill Korowitz & Dan Jellinek, The Magnet Group

Welcome to the 2026 Counselor Power 50 list , which ranks the most influential...

Promo Leaders Set Industry Goals at GXN Conference

Industry leaders from around the world gathered in Kitzbühel, Austria, for the fifth an...

How 1 Special-Edition Library Card Could Boost Readership

Commemorative library cards across the U.S. have been shown to drive new library sign-u...

Cimpress Invests $10M Into Earth Brands

The investment will boost Earth Brands’ custom sustainable food packaging business.

PRINTING United Expo Provides Growth Opportunities for Printers & Promo Distributors Alike

More than 27,000 attendees gathered in Las Vegas for innovative new print technology, e...

PRINTING United Expo 2026: Promo Industry Trends & Emerging Product Categories

Geographic and generational data shows what the modern end-user wants in a branded item.

PRINTING United Expo 2026: Understanding the Modern Print Buyer

New research reveals what customers expect from print providers, from fast service and ...

PRINTING United Expo 2026: Real World Lessons From Printers Selling Promo

Distributors who have diversified their sales give insight into how to add promo withou...

PRINTING United Expo 2026: Kitting & Packaging Trends From the Show Floor

In Las Vegas, kitting experts showcased several creative ways to house their products i...

PRINTING United Expo 2026: Signage & Display Trends From the Show Floor

From immersive booth environments to textured prints and playful shapes, exhibitors sho...

PRINTING United Expo 2026: Media Day Focuses on Improving Print for All

Presentations from the Alliance and its sponsors previewed a show that includes tech in...

The 2026 Gift Guide

What’s your client’s gifting persona? Take our quiz and discover the products that will...

iPROMOTEu’s Distributor Exchange Acquires Flywheel Brands

The acquisition adds print production expertise, fulfillment and e-commerce capabilitie...

Eclipse Glasses Can Be Out-of-This-World Promo (When Planned Correctly)

People in European countries like the U.K. were left without eclipse glasses to safely ...

Storm Creek Launches ReLabel Collection

The private-label line includes 12 popular styles, available without branding and with ...

Lessons From the Forgotten (but Extremely Handy) Promo CD Opener

A random memory of a beloved tool reveals how even the smallest promo items can make a ...

Ohio State’s Jersey Patches Reflect Ad-Heavy State of Sports

The addition illustrates how logo placement is at the heart of college and professional...

Counselor State of the Industry 2026: Successfully Selling Print on Demand

Print on demand is revolutionizing the market, but distributors need a measured approac...