Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional products industry.

OTTO International

(asi/75350)

The Ontario, CA-based supplier of blank caps and custom headwear dropped three spots in its second year on the Top 40, with the company noting that out-of-stock inventory was to blame for its revenue decline in 2023. During the pandemic, OTTO International says it was able to gain market share because of robust inventory levels; the challenge going forward, however, is maintaining that edge – partly by building automation strategies to increase efficiency.