Counselor’s exclusive ranking of the distributors with the most revenue in the promo products market.

Taylor Promotional Products

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Sales were relatively flat for the promotional products arm of print and marketing giant Taylor Corp. Still, Business Unit President Rick Roddis notes several achievements last year, including the launch of its Ready Set Gift brand centered around custom gifting and the expansion of its apparel offerings enabled by the distributor’s acquisition of DMR Creative Marketing two years ago. “Our top goal for 2025,” says Roddis, who took over the role leading Taylor Promotional Products at the beginning of this year and has been with Taylor Corporation for two decades, “is to utilize emerging technologies and connect in new and deeper ways to improve our customer experience.”