Awards

Counselor Top 40 Distributors 2025: No. 21 Positive Promotions

Counselor’s exclusive ranking of the distributors with the most revenue in the promo products market.


Positive Promotions

(asi/297370)
Company Snapshot

Revenue figures are in $millions

Previous Rank: 22
2024 Revenue: $126.3
2023 Revenue: $123.7
Year-Over-Year Difference: 2.0%
2022 Revenue: $118.3
Top Company Officer: Nelson Taxel, CEO/Founder
Year Founded: 1947
Headquarters: Hauppauge, NY
Financials Certified By: Sam Thomas, CFO

Positive Promotions says expanding sales efforts to additional business segments helped with its 2% sales increase in 2024 as it rises one spot on this year’s list. Now, with trade concerns and more economic headwinds to contend with, the Hauppauge, NY-based distributor is laser-focused on expanding sales in apparel and corporate marketing, particularly employee recognition. Top markets for the nearly 80-year-old firm include healthcare, education and corporate entities, and in recent years, it’s leaned into services such as custom kitting, fulfillment and company stores.