Awards July 24, 2025
Counselor Top 40 Suppliers 2025: No. 24 ADG Promo Products
Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional products industry.
ADG Promo Products
(asi/97270)
Company Snapshot
Revenue figures are in $millions
Previous Rank: 24
2024 Revenue: $73.0
2023 Revenue: $72.0
Year-Over-Year Difference: 1.4%
2022 Revenue: $69.0
Top Company Officer: Darren Cross, Direct of Sales
Year Founded: 1986
Headquarters: White Bear Lake, MN
Financials Certified By: Darren Cross, Direct of Sales
The White Bear Lake, MN-based supplier grew its product offerings in numerous ways last year, including launching a new apparel line that caters to the travel and destination market,expanding its line of Brite drinkware and bringing together a collection of products to target the souvenir market. Internally, the supplier “optimized processes to simplify operations for our distributors” says ADG Promo Products Sales Director Darryn Cross. The supplier, which grew sales by 1.4% last year, is aiming to “deepen client relationships,” says Cross, “and build new partnerships by improving the customer experience and connecting distributors with the tools they need to succeed.”