Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional products industry.

SRG

(asi/84592)

The company formerly known as St Regis Group makes it second appearance on the list after a busy year that marked the firm’s 25th anniversary. The supplier – based in Itasca, IL, with a Canadian location in Markham, ON – kicked off 2025 with a major rebrand and a new website. It’s also focusing on its growing hard goods and awards/gifts categories, like a recently inked deal with Swarovski and a partnership with tech accessory firm Logitech. The company also appointed Canadian industry veteran Sergio Munoz as senior vice president of sales in Canada. Moving forward, SRG says it will focus on increasing its market share in competitive categories like drinkware, stationery, tools, tech, housewares and kitchenware, and will also double down on sustainable products and giveback initiatives.