Sportsman Cap & Bag (asi/88877) has announced that sustainable headwear brand Atlantis Headwear (asi/37380) is now an official partner of TEDx Venice. During the event, Atlantis focused on raising awareness around marine pollution caused by microplastics. As a pre-event activation, Atlantis hosted a beach cleanup and selected the Moover beanie, available through Sportsman Cap & Bag, for people to wear during the cleanup and throughout the event. 

Fossa Apparel (asi/55141) has been named a 2026 preferred supplier by Reciprocity Road, an alliance of 13 distributors across the U.S. and Canada. “Fossa Apparel is thrilled to join Reciprocity Road and bring our retail‑inspired designs to this incredible community," said Michelle Chen, president of Fossa Apparel.

Gildan (asi/56842), a Counselor Top 40 supplier, has been included in CDP’s Leadership level for the sixth time, reflecting its environmental and climate data performance for the 2024 reporting year. Gildan received a score of A- for its 2024 climate change disclosures and was specifically recognized for its performance on Scope 3 emissions, emissions reduction initiatives, risk and opportunity disclosures and processes, and governance. 

Proforma (asi/300094), a Counselor Top 40 distributor, kicked off its annual Proform-A-Service Day on Martin Luther KingJ Jr. Day. Held throughout the first quarter of the year, Proform-A-Service Day provides support center team members with a paid workday to volunteer at charitable causes and community organizations of their choice. So far, team members have donated blood at local blood drives, participated in roadside cleanups and volunteered time at animal rescue organizations. 

Hit Promotional Products (asi/61125), a Counselor Top 40 supplier, has successfully achieved ISO 27001 certification, completing both Stage 1 and Stage 2 audits. Along with maintaining SOC 2 certification for the past two years, this new certification transitions the company from a moderate security position to one that is internationally compliant and globally recognized, the supplier said. 

Strideline (asi/89926) has hired Michael Williams as national account manager. Williams is a 15-year veteran of the promo industry, having spent his career at AZX Sport (asi/30250). He brings a deep understanding of distributor needs, a relationship-first mindset and a creative approach to building successful national programs, according to Strideline. 

Siser, a provider of heat-transfer vinyl and accessories, has added two new classes to its "Siser After Dark" education series. This month’s classes focus on combining HTV with DTF and the importance of investing in a heat press for professional results. Both classes are virtual and free to attend.

S&S Canada (asi/90703), part of Counselor Top 40 supplier S&S Activewear (asi/84358), has appointed Ryan Renaud and Michael Seaman as dedicated outside sales representatives. Renaud will cover the GTA West territory, reporting to Angelo Morra, director of sales for Ontario, and Seaman will cover the Montreal Northshore territory (including Montreal-East), reporting to Ivan Marullo, director of sales for Eastern Canada.