News Last Updated: October 29, 2025
In The News - October 2025
The Vernon Company (asi/351700) teamed up with the Greater Des Moines Habitat for Humanity to build a new home in Newton, IA. Eighteen volunteers from Vernon worked across two shifts and contributed a total of 62 volunteer hours.
Ninja Transfers (asi/73060) has launched a brand new collection of custom magnets. Designed to last for over two years, the magnets are weatherproof and fade-resistant. The products are available in standard shapes and customizable sizes.
Storm Creek (asi/89879) has launched the Comfort Zone collection, a line of apparel that the supplier said has “velvety-soft exteriors, cool-touch interiors and the perfect blend of stretch and structure.” Each piece is made with bluesign-approved fabric and recycles anywhere from 11 to 15 plastic bottles per garment. “Our goal was simple: Create the softest, most wearable fabrics in promo, without compromising on sustainability or quality,” said Doug Jackson, founder and president.
Imperial Headwear (asi/75945) is an official sponsor of First Tee through its philanthropic arm, the Imperial Foundation. Founded in 1997, First Tee works to make golf more affordable and accessible for children of all backgrounds. The Imperial Foundation will provide support to First Tee’s national headquarters and chapter networks across the country, advancing community programs, local events and youth initiatives.
Stahls’ (asi/88984) has released the Holiday Heat Printers’ Lookbook, a festive cookbook-themed guide to inspire decorators with fresh ideas for the busiest sales season of the year. Each section highlights different heat transfer techniques, including DTF and screen-printing transfers as well as specialty finishes like glitter, metallic and flock.
McCabe Promotional Advertising (asi/264901), a certified B Corp in London, ON, announces an expansion to the McCabe Northern team based in Timmins, made up of Doris Rochefort, a senior account executive with the distributor since 2009, and Client Relationship Managers Lisa Bertrand and Emma Bertrand – the latter joined the office last month. “I couldn’t be more excited to join Doris and Lisa in supporting businesses and organizations across Northern Ontario,” Emma Bertrand posted on LinkedIn. “I’ve always been passionate about making a difference in my community, and I’m looking forward to continuing that in a new and creative way through the work we do.”
Numo Manufacturing (asi/74710) welcomes Lauren Waters as impact manager. In her new role, she’ll be responsible for leading impact in operations, product development and sustainability, with an emphasis on product compliance. Most recently, she spent five years at Mary Kay Inc., where she helped lead initiatives in product safety, responsible sourcing and packaging compliance in more than 40 markets around the world. “Joining Numo means stepping into a culture that values creativity, accountability and people,” says Waters. “I’m excited to contribute to a team that believes impact should be intentional, practical and built into the way we operate every day.”
Sportsman Cap & Bag (asi/88877) a Counselor Top 40 supplier, has announced that women’s headwear brand Infinity Her will donate 5% of proceeds from select pink caps to the Breast Cancer Awareness Foundation through the end of October. Blank versions of the styles will be carried by Sportsman Cap & Bag.
PromoKitchen will be hosting an education seminar on Nov. 5 at 1 p.m. EST titled “The Hidden ROI of Mentorship With Jeff Tobe.” Known as “The Guru of Customer Experience,” Tobe has helped organizations boost performance through creativity, retention and culture, and worked in the promo industry before moving into training and professional speaking. Register here for this free 90-minute seminar.
Ninja Transfers (asi/73060) announced that customers located within a 100-mile radius of its Philadelphia fulfillment center can now receive same-day delivery on eligible orders. Orders placed early in the day can now be produced, fulfilled and delivered to their destination in a matter of hours by local couriers.
Storm Creek (asi/89879) has launched an industry-wide sustainability survey, inviting distributors to share their insights on the growing demand for responsible, sustainable branded merch. The three-minute questionnaire will help guide Storm Creek’s product road map, Sustainability School and storytelling this year and beyond. Take the survey here.
Starline (asi/89320), a Counselor Top 40 supplier, has launched a new shipping system that leverages USPS for ground delivery, a move that the company says will result in significant cost savings on shipping while maintaining reliable service. The update is an enhancement to Starline’s On-Demand program and one-off shipments.
Atlantis Headwear (asi/37380) has partnered with the New Zealand-based All Blacks rugby team, becoming its official European licensee.
iClick (asi/62124) recently added two people to its senior leadership team. Rachel Hare is now vice president of strategy and sales, and Jill Rogers is vice president of marketing. “Rachel and Jill exemplify the customer-first mindset that drives iClick’s mission. Their vision and energy have reinvigorated our team and strengthened our focus on delivering exceptional solutions for our partners,” said CEO Jeff Roberts.
PromoCares is holding a “Blitz Week” to support its Water4Good campaign in partnership with the Planet Water Foundation. The initiative aims to help reach the campaign’s $200,000 fundraising goal, which will fund the construction of 10 AquaTowers to provide clean water, sanitation and hygiene education in underserved regions around the world. To date, Water4Good has raised more than $162,000, representing 81% of its goal. Contribute to the fundraiser here.
Gemline (asi/56070), a Counselor Top 40 supplier, has added products from candy boutique Sugarfina – including the company’s signature Candy Bento Boxes – to its lineup ahead of the holiday season as an expansion of Gemline’s Gourmet Expressions food gift offerings. “This partnership aligns perfectly with our ongoing commitment to offer premium, gift-ready products that combine taste, design and experience,” said Frank Carpenito, president and CEO of Gemline.
Ninja Transfers (asi/73060) has launched its first mobile app for iOS and Android. Users can design, upload and purchase transfers from their phones, and it also connects with Ninja Blanks for browsing apparel to pair with transfers. “Your favorite DTF transfer shop is now in your pocket,” says Victor Ilisco, director of business development at Ninja Transfers.
Maple Ridge Farms (asi/68680) has received the Legacy Niche Supplier of the Year award from The Legacy Group, an industry buying network made up of 10 distributors. The awards presentation took place during the recent Legacy Exclusive Sales Event in Chicago. “The award is voted on by each partner agency and is a testament to Maple Ridge Farms’ outstanding commitment to excellence, innovation and the lasting partnerships it has built within The Legacy Group,” says Jolie Porter, the organization’s managing director.
IDProductsource (asi/62088) is celebrating Brett Lyskowski, vice president of operations, for 10 years of service at the company.
The Branded Merch Network is hosting Automate & Elevate, an online training event focused on how AI and automation are transforming the promo, decorated apparel and print industries. The event is set for 1 p.m. ET on Nov. 13, and registration is open now.