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Episode 30: Best Practices for Using Video on Social Media

Talking video with Jake Krolick, ASI's executive creative director.

If there's one constant in social media, it's the power of video. It's impactful, captures your audience's attention, and could help convert followers into customers. But what if you have no idea how to do video?

Jake Krolick

“Your phone is the single best filming tool that you’ll have.” Jake Krolick


The Social Angle's Melissa Newman recently caught up with ASI’s Executive Creative Director of Marketing, Jake Krolick, to discuss where to start with video, best practices, and how you can convey your message in the most compelling way. Best of all, it doesn't have to be difficult. If you're a promo professional looking to get started with video -- or even if you've been doing it for years -- this episode will help you take your game to the next level!

Podcast Chapters
2:51: Is there a better medium than video to capture an audience?
9:36: Four formats you can use to create your next video for social
19:12: Beginner-friendly tools for video creation and editing
26:58: Common mistakes to avoid

Watch on YouTube