Promo Research
ASI Insights
The mission of ASI’s insights team is to provide data & infographics to help our members show the value of promotional products and improve their business.
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Latest Research News
Promo Insiders: Top Takeaways From ASI’s 2026 U.S. Ad Impressions Study
For nearly 20 years, ASI's Ad Impressions Study has demonstrated that promotional products are more than effective at winning consumer...
Research
ASI’s 2026 Ad Impressions Study: 5 Compelling Takeaways
The newest edition of ASI’s definitive end-user study highlights the effectiveness and impact of promotional products.
Research
What the Data Reveals About Tariffs’ Monumental Impact on Sourcing – and the Industry
Even as the Supreme Court ruling throws the future of tariffs into question, 2025 numbers reveal record customs collections and a significant pullb...
2025 End-Buyer Research Series
This exclusive research is the promotional products industry's most comprehensive study on end-buyers. Broken down by markets and other demographics, it reveals what end-buyers value most in promo and how they use it.
State of the Industry
This award-winning, annual report provides an in-depth look at the current state of the promotional products industry including top product categories, leading markets, the Top 40 suppliers & distributors by sales and much more.
Ad Impressions Study
The industry’s most comprehensive report on the power of promotional products features compelling data to prove to your clients that promo is the most high-impact, cost-effective advertising medium around.
2026 Ad Impressions Study Infographics Library
State and Regional Report
Our exclusive data breaks down annual distributor sales by state and region plus offers the strategies, products and trends that are going to propel distributors forward.