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Theresa Hegel

  • Executive Editor, Special Projects & Sustainability

Theresa Hegel oversees various strategic initiatives for ASI’s editorial department and also serves as editor of Promo for the Planet, ASI’s award-winning educational resource hub for sustainability. In addition, she regularly contributes to ASICentral, Counselor and PPM, with a focus on apparel, technology and sustainability. She’s won multiple regional and national awards for her writing and reporting, including three Jesse H. Neal awards for Best Range of Work By a Single Author.

PRINTING United Expo 2025: The Top 10 Growth Mistakes To Avoid

Colin Sinclair McDermott, known as the Online Print Coach, drew on more than two decade...

PRINTING United Expo 2025: Make a Statement With Special-Effect Screen Printing

Decorating industry veteran Charlie Taublieb shared his expertise on how to up the perc...

PRINTING United Expo 2025: Busting 7 Top Myths Printers Have About Promo

These are the biggest misconceptions print service providers have about promotional pro...

Spectrum Designs Expands Nationally With Planned Florida Facility

The New York-based apparel decorator, which has 70% of its workforce on the autism spec...

SanMar Welcomes Over 500 to Richmond Distribution Center Grand Opening

Spanning more than 1.1 million square feet, the recently opened facility features the C...

Q&A: What Makes LinkedIn Such a Powerful Tool for Salespeople

Bill McCormick, founder of Digi-Sales, shares some best practices for building lasting ...

Royal Apparel Expands Footprint With West Coast Distribution Center

The Made-in-the-USA apparel supplier is opening a facility in San Bernardino, CA, next ...

Counselor Power 50 2025: No. 48 Jose Gomez, Edwards Garment

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 47 Teresa Fudenberg, Storm Creek

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 39 Ben Grossman, Grossman Marketing Group, SwagCycle

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 38 Norm Hullinger & Megan Spire, BELLA+CANVAS

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 21 Memo Kahan & Kate Alavez, PromoShop

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 16 Ira Neaman & Rob Watson, Vantage Apparel

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 12 Carleen Gray, GroupeSTAHL

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2025: No. 1 Jeremy Lott, SanMar

Welcome to the 2025 Counselor Power 50 list , which ranks the most influential...

Lessons From a Custom Streetwear Collaboration

Cary Heller of All USA Clothing assisted workwear brand Camber in putting together a cu...

Fairware Releases 2024 Impact Report

The 20-year-old Canadian B Corp highlighted achievements that include planting more tha...

Decorating Roundup: Roland DGA & Inkcups Share PRINTING United Expo Lineup

Also, International Print Day approaches, and Ninja Transfers shares a slew of updates.

GXN Holds 4th Annual Conference in Lisbon

The event drew over 120 top-level executives from the international promotional product...

The EcoVadis Effect: How It’s Driving Sustainability in Supply Chains

The platform has been growing into a standard and in-demand assessment tool for the pro...

Stanley/Stella Reduces Carbon Footprint 14% Since 2022, Sustainability Report Shows

The Belgian apparel wholesaler also highlighted its support of more than 2,000 organic ...

Decorating Roundup: Ninja Transfers Installs Solar Panels, Launches Spangles

Also, Inkcups shares a case study of how its direct-to-object printers have helped a sm...

S&S Activewear Details Solar Power Investments, Water Conservation in Inaugural Sustainability Report

The Counselor Top 40 supplier said the newly published report is a transparent overview...

Stahls’ Shows Off On-Demand Production at SF-1 Grand Opening Event

The print and decoration service provider invited more than 100 distributors, decorator...

Counselor Promo Campaign Awards

Discover the promotions that deliver creativity in spades.