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Theresa Hegel

  • Executive Editor, Digital Content

Theresa Hegel covers strategy for ASI Media, with a focus on apparel, digital technology and business operations and management. She's won multiple regional and national awards for her writing and reporting.

adm Group to Reduce Greenhouse Gas Emissions 50% by 2030

The U.K.-headquartered global marketing execution firm released its third-annual sustai...

ASI Chicago 2023: How To Build Your ESG Strategy

Abe Anteby of Threadfast Apparel shared tips on how industry companies can tailor susta...

ASI Chicago 2023: 4 Trends From the Show Floor

Sustainability – from apparel and accessories to pens and tech products – was among the...

ASI Chicago 2023: Flash Polls Reveal Healthy Industry

Live polling during an Education Day wrap-up session showed sales were up for most atte...

ASI Chicago 2023: Dispelling the Myths Around Business Valuation

Jamie Watson of Certified Marketing Consultants shared some of the biggest misconceptio...

Logomark Launches Exclusive Pelican Line of Drinkware

The sustainably produced items are made of 90% recycled stainless steel.

Bess Cohn Humanitarian of the Year 2023: Teresa Fudenberg, Storm Creek

The CEO of the Eagan, MN-based sustainable apparel supplier says her company has commit...

Bess Cohn Humanitarian of the Year 2023: Donna Raucher, Proforma GPS

The Las Vegas woman regularly volunteers at Living Grace Homes, which provides transiti...

ASI Chicago 2023: Cybersecurity Tips Direct From the FBI

Ransomware and other cybercrimes are prevalent, but there are things you can do to prot...

ASI Chicago 2023: Own Your Client’s Brand To Build Your Business

Bill Petrie of marketing agency brandivate shared tips on how to separate yourself by f...

ASB Releases Corporate Responsibility Report

The Top 40 distributor says the report shares its commitment to sustainability, charita...

Better Cotton Signs UN Sustainability Pledge

The worldwide certifier says it will be rolling out a cotton traceability solution by t...

SanMar Releases 2022 ‘Canvas for Good’ Sustainability Report

The industry’s top supplier touted its carbon emission reduction targets, investment in...

Chameleon Like Launches Journals With Sugarcane & Bamboo Covers

The new B Line of journals is designed to balance sustainability and affordability, acc...

Garyline & Eco Promotional Products Collaborate To Create Sustainable Change

The small eco-focused distributor was upset with the Top 40 supplier’s packaging practi...

Koozie Group To Offer Responsibly Sourced GoGo by Shed Rain Umbrellas

Many of the brand’s products are made with 100% recycled plastics.

BamBams Acquires Visual Promotions

The supplier says the deal will help it expand its print-on-demand capabilities.

eBay Acquires Company That Authenticates Apparel Via Digital Tech

Certilogo, which has been used by brands in the promotional products and printwear spac...

Kornit Digital To Provide Fulfillment for Amaze Social Commerce Platforms

The digital printing technology company will help creators using Amaze Software’s platf...

More Outdoor Brands, Retailers Phase Out PFAS

Dick’s Sporting Goods recently announced it would be getting rid of "forever chemicals"...

BDA Acquires Germany’s ipm | gruppe

The deal will help the Top 40 distributor expand its global footprint and gain a second...

Underground Printing Opens Illinois Storefront

The retail location for the Michigan-based distributor/decorator will sell licensed Uni...

Antigua Group Launches New Brand Identity for Apparel Line

The Phoenix-based supplier unveiled a new modernized logo meant to reflect the company’...

Decorating Roundup: Stahls’ Adds LaserTek to Distributor List

Plus, Epson America is releasing a hybrid direct-to-garment and direct-to-film printer.

3 Ideas for Using ChatGPT in Promo

Maxwell Perry, founder of supplier Beantown Blankets, created an online tool that helps...