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Theresa Hegel

  • Executive Editor, Digital Content

Theresa Hegel covers strategy for ASI Media, with a focus on apparel, digital technology and business operations and management. She's won multiple regional and national awards for her writing and reporting.

ACS Affiliate Services Promotes Melinda Marr

The subsidiary of AIM Smarter also announced that Kirk Ross received a lifetime achieve...

ASI, Promo Industry Raise Nearly $86,000 to Help Ukraine

The money will be used to help Red Cross workers deliver aid to Ukrainians in need.

The Bright Side: Logomark-Sponsored Dog Finds Home With Navy Veteran

Scout, a German shepherd, recently finished service dog training through the Shelter to...

Case Study: Creating Sustainable Swag Bundles

Chicago-based distributor iPromo has been finding success with curated boxes stocked wi...

Caps Direct, Atlantis Headwear Partner on Sustainable Custom Caps

Italy-based Atlantis will offer 11 styles as a starting point for customization, with C...

PCNA Shares Details of ProudPath Platform

Executives from the Top 40 supplier held a webinar to explain the new sustainability in...

It’s Time for Promo to Fully Embrace Sustainability

The industry can’t ignore it any longer, which is why ASI Media is launching Promo for ...

Alternative Apparel Meets Recycled Polyester Goal

The company, part of HanesBrands, no longer uses virgin polyester in any of its fabric ...

Terra Thread Earns Regenerative Organic Certified Designation

The supplier worked with its factory partners to help one of India’s most well-known or...

Consider Logoed Patches to Upcycle Apparel Misprints

A Spokane, WA-based decorator explains how leather patches can cover up an embroidered ...

Better Cotton Aims to Reduce Greenhouse Emissions 50% by 2030

The cotton certifier and sustainability initiative recently announced new climate chang...

Q&A: Finding Sustainable Packaging Solutions

The founders of Tishwish, a company that makes compostable mailers, explain why they st...

ASI Fort Worth 2022: 3 Trends to Watch

Sustainability, products to support leisure-time activities, and tapping into the digit...

New York Mulls Fashion Sustainability Law

If passed, the law would require major apparel brands that operate in the state to disc...

Brands Embrace Secondhand Swag

As habits like thrifting take off, industry companies are looking to solve the next big...

New Jersey Bans Polystyrene Packing Peanuts

The new law, coming on the heels of the state’s single-use plastic bag ban, also requir...

Report: Not All Organic Cotton Is Actually Organic

There’s significantly more organic cotton coming out of countries like India than there...

PCNA Launches Environmental, Social Responsibility Platform

ProudPath will help promo distributors meet customers’ sustainability objectives, accor...

Facilisgroup, Industry Suppliers Unite for Ukraine

The software-as-a-service company joined with Cap America, alphabroder and Next Level A...

Hightech Grafix Hires Jason Phelan

The apparel decoration industry veteran will serve as director of creative and producti...

Cowboy Hats Are Having Fashion Moment

The timeless style is being popularized thanks to shows like “Yellowstone.”

FTC Fines Walmart, Kohl’s for Bogus Bamboo Marketing

The retailers must pay a total of $5.5 million for claiming bamboo-derived rayon textil...

Culture Studio Expands With New Production Facility in Florida

The Chicago-based apparel decorator recently closed on the purchase of a 75,000-square-...

Gemline Releases 2021 CSR Report

The Top 40 supplier detailed its sustainability and charitable giving efforts last year...

Q&A: Why E-Commerce and Augmented Reality Go Hand in Hand

Raphael Menesclou, chief marketing officer for e-commerce analytics platform DataHawk, ...