How to Win Over Younger Buyers
Advice for finding more success in sales and beyond.
The St Regis Group Partners with Kor
Kor is a drinkware brand known for sleek design and ergonomic elements.
Five Merch Trends From the Masters
Golf’s first major tournament of the year includes frenzied buying of branded merchandi...
PCNA Increases Umbrella Decorating Capacity
The Top 40 firm now offers next-day turnaround on all its umbrella styles.
Economy Watch: US Adds 196,000 Jobs In March
The unemployment rate remained at 3.8%.
Game of Thrones Branded Merchandise Push Reaches Fever Pitch
Everything from edibles to sneakers features among the popular promotional products.
Nebraska Tourism Commission On Verge of Big Promo Products Roll Out
It’s part of a new edgier marketing campaign with a tagline of Nebraska -- ‘Honestly, i...
Obituary: Herbert Barker, Barker Specialty
Barker leaves behind a legacy of kindness, philanthropy and entrepreneurship that inclu...
Three Marketing Takeaways From the Omaha Storm Chasers’ ‘Rebrand’ as the Omaha Potholes
What started as an April Fools’ Day joke turned into a reality – and a brilliant bit of...
Facebook Could Restrict Live Streaming
The move, if implemented, could potentially have implications for marketers.
AIA Names New Director of Marketing
The Top 40 firm has appointed Billie Jo Mathusek to the key executive role.
Prime Line Launches Collection From Threadfast Apparel
Prime Line (asi/79530) built its reputation in the promo industry by being a...
Court Filing: Heritage Sportswear Should Be Liquidated
Sources say the Top 40 promotional products supplier has encountered financial difficul...
International Expansion in the Promo Industry
Several of the biggest promo firms in the United States and United Kingdom are increasi...
Starline USA Announces Partnership with JanSport
Starline USA, the U.S. division of Top 40 supplier Starline (asi/89320), has forged a...
Massachusetts Man Acquitted On Vistaprint Insider Trading Charges
A Boston-area businessman accused of obtaining inside information from a former...
65 Ways the Promo Products Industry Has Changed
The promo world is a lot different today than it was when Counselor was first...
Bloomberg: Sycamore Could Add $1 Billion in Debt To Staples & Exit the Company
Staples, Inc. is the parent company of Top 40 distributor Staples Promotional Products ...
U.S. Sees Gains In Consumer Sentiment, Manufacturing Output
Construction spending was up too, but retail sales weakened.
Gildan Looks To Appoint New Board Chairman
Donald C. Berg is being lined up for the position.
FLA Will Require Affiliates To Publicly Reveal Factories
The move can impact promo firms seeking FLA accreditation – and help protect factory la...
EU Single-Use Plastic Ban Presents Opportunity For Promo Industry
Keen to cut down on pollution and encourage recycling, the European Union is banning...
T-Shirts Raise $25K For Families Of Mosque Shooting Victims
A charity in New Zealand is using message T-shirts to raise money to support the...
Promo Products Pro Co-Founds South Florida's First 'Rage Room'
Kathy Barrios, an HR pro for Polyconcept North America, says the venue provides a uniqu...
Executive with Ties to Promo Indicted in College Admissions Scandal
William E. McGlashan Jr. is founder of TPG Growth, which is invested in HALO Branded So...