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Christopher Ruvo

  • Executive Editor, News & Content Strategy

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Counselor Power 50 2023: No. 1 Kevin Lyons-Tarr & Suzanne Worwood, 4imprint

Welcome to the 2023 Power 50 list , which ranks the most influential people in the...

Counselor Power 50 2023: No. 29 Jo Gilley, Overture Promotions

Welcome to the 2023 Power 50 list , which ranks the most influential people in the...

Counselor Power 50 2023: No. 7 Chris Anderson, HPG

Welcome to the 2023 Power 50 list , which ranks the most influential people in the...

Counselor Power 50 2023: No. 4 Marc Simon, HALO Branded Solutions

Welcome to the 2023 Power 50 list , which ranks the most influential people in the...

Stahls’ Acquires Fulfill Engine

Fulfill Engine, a software technology company, is known for its work on e-commerce, ord...

Travelers Indemnity Co. & Distributor Settle Trademark Infringement Lawsuit

The insurer had accused the promo firm of using its name and logo in email prospecting ...

Gildan Closing a Yarn-Spinning Plant in North Carolina

Some 258 jobs are affected, but the Top 40 supplier said most employees have the option...

Merch-Related Lawsuit Against Phil Mickelson’s LIV Golf Team Could Be Headed to Settlement

Cool Brands Supply Co. first filed the trademark complaint against HyFlyers GC and LIV ...

Proforma Wraps Up Energize Summits for 2023

The events hosted by the Top 40 firm allowed for one-on-one strategic planning between ...

AIA Corporation Hosts National Sales Meeting

The Top 40 distributor’s big event in Nashville sought to educate, inspire and celebrat...

Inktavo Acquires SignTracker

Inktavo already provides software solutions for apparel decorators and promotional prod...

Koozie Group Partners With Dri Mark

The Top 40 supplier is offering highlighter/pen combos from the leading manufacturer of...

Top Tips for Q4 Success From Distributor Sales Pros

These industry aces generate significant business during the busy holiday season. Here,...

New NY Law Lets Retailers Provide Branded Gifts With Sale of Wine & Spirits

It’s part of a legislative package that Gov. Kathy Hochul signed that could help stimul...

ASI Diversity Council Hosts Events to Commemorate Hispanic Heritage Month

Guests included representatives from a community service organization, dance studio, fo...

Koozie Group to Fully Integrate IMAGEN Brands

Three years ago, the Top 40 supplier acquired IMAGEN, also a Top 40 firm at the time, b...

Gemline Now Offering Select Wines From Limerick Lane Cellars

Through a new partnership, the Top 40 supplier is including vintages from the Sonoma Co...

HPG Promotes Alex Symms & Nick Lateur

Symms is now director of sales for the Top 40 supplier’s western U.S. brands, while Lat...

Ennis Inc. Acquires Two Pennsylvania-Based Printing Companies

The Texas-headquartered print/promo supplier purchased Eagle Graphics and Diamond Graph...

Scammers Target Promo Firms, Posing as Buyers From Clemson, Cornell & Ohio University

The criminal approaches under a number of spoofed identities in a short timeframe sugge...

UPS, Postal Service, FedEx All Planning Price Hikes in 2024

FedEx and UPS have also started implementing peak-season surcharges, though the Postal ...

Stat Spotlight: The State of the Economy, Jobs & Inflation

Check out the numbers that tell the story of marketplace variables that impact the prom...

Ask Us Anything: How Will AI Change Promo?

A supplier and distributor with strong technology backgrounds share insights regarding ...

Gemline Debuts Online Tools To Automate Price Estimates, Streamline Kit Creation

The Top 40 supplier said the tools will greatly enhance the buying and selling experience.

Pioneer Balloon Files for Chapter 11 Bankruptcy; Tekweld Will Sell the Line in Promo

Pioneer is continuing to operate, as Chapter 11 works as a reorganization bankruptcy in...