Hannah Rosenberger

  • Data Analytics Editor

Hannah contributes to ASI Media’s expansive coverage of the promo products industry with a particular focus on data-driven reporting, as well as market research analysis and data visualization projects.

Counselor 2025 Woman of Distinction: Mandi Rudd, Genumark

A born ‘solver’ with an ever-burning desire to help others, Rudd has made an impression...

Facilisgroup Hosts 2025 Partner Summit in New Orleans

The promo software provider brought together more than 500 promotional products profess...

Promo Sales Drop for Second Consecutive Quarter, but Optimism Up for Rest of 2025

Distributor sales collectively declined by 3.2% in Q2 2025, according to new findings f...

BirdieBox Relaunches Under New Leadership

Citing “instability and organizational strain” under old ownership, an existing investo...

Editor’s Picks: Trusty Team Spirit Essentials

Help schools and colleges prep for homecoming, tailgates and game day with these brande...

Editor’s Picks: Heartfelt House & Home Items

Practical yet stylish household essentials are a surefire way to enhance brand recognit...

Editor’s Picks: Terrific Tumblers

Drinkware is one of promo’s biggest categories for a reason – make an impact with trend...

Logomark Partners With Sustainable Drinkware Brand Topl

The Counselor Top 40 supplier will debut its line of topl bottles, all made from recycl...

Top 10 ESP Searches: Record Summer Heat Drives Growth for Cooling Promo Products in Q2

The second quarter also saw sustained interest in trendy products like custom socks and...

HPG Opens 135,000-Square-Foot Facility in Texas

The Counselor Top 40 supplier’s new space consolidates production capabilities and will...

Prime Line Partners With YETI To Offer Drinkware Styles

The supplier, a division of Counselor Top 40 supplier S&S Activewear, will offer 10 of ...

Consumer Research: Region

Exclusive research from ASI explores the promo preferences of consumers across a variet...

Gemline To Offer Luxury Travel Brand Hartmann in Promo

Hartmann’s line of bags and luggage is the latest retail brand addition to the Counselo...

Billie Eilish & UMG Upcycle 400K Unsold Concert Tees Into New Merch

Universal Music Group’s merch arm is set to send the shirts to Morocco to be unspun and...

Promotions Planner: Awareness in Action

Start presenting ideas to clients for promotional campaigns centered around October obs...

Consumer Research: Gender

Exclusive research from ASI explores the promo preferences of consumers across a variet...

Universal Unilink Acquires Print-Focused Organization IBSA

The International Business Systems Alliance’s existing purchase contracts will add oppo...

Consumer Research: Generations

Exclusive research from ASI explores the promo preferences of consumers across a variet...

Translate Gen Z’s Love of ‘Grandma-Core’ Hobbies Into Promo

Gen Z is taking their downtime offline – and their newfound interest in crafting, croch...

Explore ASI Research’s Full Set of 2025 End-Buyer Data

Exclusive research from ASI breaks down the promo preferences of end-buyers in five top...

Industry Outlook Slowly Rebounds Even as May Sales Sluggish

ASI Research’s monthly sales report revealed that half of companies had year-over-year ...

Editor’s Picks: Effective Electronics & Tech Accessories

Americans are on their phones or computers all day, every day, so tech accessories are ...

Best in Branding: Promo Lessons From a Viral Hot Pink Tote Bag

Plus, learn how razor brand BIC leveraged a savvy sponsorship deal and how QDOBA fueled...

‘Why It Matters’: Promo’s First Sustainable Merch Summit

ASI, Apparelist, the Branded Merch Network and the 2 Regular Guys podcast brought indus...

Editor’s Picks: Durable Sustainable Drinkware

Built to last from eco-friendly materials, these branded tumblers and water bottles pai...