Consumer Research: Generations
Exclusive research from ASI explores the promo preferences of consumers across a variet...
Translate Gen Z’s Love of ‘Grandma-Core’ Hobbies Into Promo
Gen Z is taking their downtime offline – and their newfound interest in crafting, croch...
Editor’s Picks: Trusty Team Spirit Essentials
Help schools and colleges prep for homecoming, tailgates and game day with these brande...
Explore ASI Research’s Full Set of 2025 End-Buyer Data
Exclusive research from ASI breaks down the promo preferences of end-buyers in five top...
Industry Outlook Slowly Rebounds Even as May Sales Sluggish
ASI Research’s monthly sales report revealed that half of companies had year-over-year ...
Editor’s Picks: Effective Electronics & Tech Accessories
Americans are on their phones or computers all day, every day, so tech accessories are ...
Best in Branding: Promo Lessons From a Viral Hot Pink Tote Bag
Plus, learn how razor brand BIC leveraged a savvy sponsorship deal and how QDOBA fueled...
‘Why It Matters’: Promo’s First Sustainable Merch Summit
ASI, Apparelist, the Branded Merch Network and the 2 Regular Guys podcast brought indus...
Editor’s Picks: Durable Sustainable Drinkware
Built to last from eco-friendly materials, these branded tumblers and water bottles pai...
Editor’s Picks: Smart Wine & Bar Drinkware
Spice up bar, restaurant and brewery clients’ branding with sleek, on-trend drinkware p...
The Bright Side: Women’s Headwear Brand Partners With Wounded Warrior Project
A portion of sales from one of Infinity Her’s patriotic styles will be donated to the n...
Promotions Planner: Educate & Appreciate
Start presenting ideas to clients for promotional campaigns centered around September o...
ASI Celebrates AAPI Heritage Month
ASI’s Diversity & Inclusion Council recognized Asian American, Pacific Islander and Nat...
Editor’s Picks: Barbecue & Tailgate Necessities
Lean into the outdoor events season with promo campaigns centered around summer barbecu...
End-Buyer Research: West
Exclusive research from ASI explores end-buyer habits in five new industries and across...
Obituary: Joseph G. Lipic, Sr., Alexander Manufacturing
The industry veteran led the St. Louis, MO-based supplier for more than 50 years.
End-Buyer Research: South
Exclusive research from ASI explores end-buyer habits in five new industries and across...
The Ampersand Group Hosts Its Largest Ever Annual Conference
The print/promo business owner network welcomed members, staff and vendor partners to i...
Editor’s Picks: Wonderful Writing Instruments
This classic category is one of the most versatile options out there for meeting a vari...
End-Buyer Research: Northeast
Exclusive research from ASI explores end-buyer habits in five new industries and across...
ASI Media’s 2025 Salespeople of the Year
These are the solution-weaving sales all-stars propelling big business in promo.
Editor’s Picks: Nifty Notebooks & Journals
Target the education sector with branded journals and notebooks advertising colleges, o...
Editor’s Picks: Spacious Backpacks
An essential in education, new hire gifting and outdoor adventures, these versatile bra...
Editor’s Picks: Adaptable Auto Accessories
Pitch a branded car shade or emergency auto kit to clients looking for usable – and hig...
Editor’s Picks: Classic Caps & Hats
Branded headwear is an ideal go-to for summer promo campaigns in markets from athletics...