Classic Categories Dominate ESP Searches in 2024
The industry’s staple products ended up on top for the year, while social media and cul...
Vantage Apparel Appoints Lauren Monnier as Director of Merchandising
Monnier, a former exec at clothing retailer Club Monaco, has more than 15 years of appa...
AIM Smarter, ACS Affiliate Services Recognize VIP Supplier Partners
The service providers honored companies and individuals for their contributions to the ...
Goldstar Launches New Brand Identity
The Counselor Top 40 supplier kicked off 2025 with a renewed focus on simplicity and su...
ASI Orlando 2025: Product Showcase Winners
As suppliers unveiled new products at ASI Orlando to kick off 2025, distributors had th...
SanMar Launches More Than 135 Styles for Spring
The Counselor Top 40 supplier’s new offerings include a sports uniform program, a susta...
Promotions Planner: Thanks, Not Pranks
Start presenting ideas to clients for campaigns centered on April observances.
The Bright Side: Koozie Group’s First Sponsored Service Dog Graduates Training
The Counselor Top 40 supplier has supported the nonprofit 4 Paws for Ability since 2022...
Promo Lessons From the Weirdest Brand Collaborations of 2024
They might be the strangest thing you’ve seen all year – but these companies are doing ...
Top 10 of 2024: Trends & Analysis
ASI Media readers were invested in politics, unique brand collaborations and keeping up...
The Bright Side: Kaeser & Blair Raises $10,000 For Employee Family in Need
The Top 40 distributor put the funds from its annual candygram fundraiser to good use s...
Helen Stromberg To Retire End of Year
The longtime leader of supplier StrombergBrand Umbrellas will leave behind a 45-year in...
PromoAlliance Highlights Increased Global Interest Despite Economic Uncertainty
Industry leaders discussed the uncertainty and global engagement that characterized 202...
CPPA Honors Peake Awards Winners, Hall of Fame Inductee
The Chesapeake Promotional Products Association celebrated top performers and campaigns...
2024 ASI Media Product of the Year: Yard Signs
Throughout a fiercely contested election, political signs became the symbol of choice ...
ASU Quarterback Donates Merch Royalties Back to School NIL Initiatives
The announcement is the latest in a lineup of athlete news that shows the expanding rea...
Vantage Apparel Appoints Sean Macilvain to VP of Business Development
Macilvain brings more than a decade of business development and sales experience to the...
Liqui-Mark Celebrates 50th Anniversary Milestone
The New York-based supplier of writing instruments added a promotional products arm to ...
Promotions Planner: Spring Has Sprung
Start presenting ideas to clients for campaigns centered on March observances.
Editor’s Picks: Merry Holiday & Seasonal Products
They’re tokens of goodwill for existing and prospective business relationships, as well...
Editor’s Picks: Plush Blankets
Add these cozy staples to couches, beds and beach chairs.
Editor’s Picks: Sustainable Writing Instruments
Take an eco-friendly approach to one of the industry’s top categories.
Editor’s Picks: Polished Sweaters & Vests
Elevate your clients’ gifting and uniform programs with apparel that blends comfort wit...
Enron Resurrects With a Merch Marketing Stunt
The company’s recent revival appears to be an elaborate joke designed to fuel sales of ...
Goldstar Hires Cathy Yonek as Global Director of Digital Experience
Yonek will lead the Counselor Top 40 supplier’s digital modernization efforts moving in...