Bob Lilly Promotions (asi/254138), a Counselor Best Place to Work, launched a redesigned website. The goal is to make finding and ordering branded corporate faster and clearer for businesses of every size, the distributor said. "Good merchandise starts with a question, not a product," said Bob Lilly, Jr., president and CEO of Bob Lilly Promotions. "We figure out what a win looks like for the client first, then solve for it. The new site is where that conversation starts."

PromoShop (asi/300446) has promoted Jenna Catron to the role of inventory control & data analytics manager. According to the Counselor Top 40 distributor, Catron has played a key role in inventory management, process optimization and data-driven decision-making. The firm also promoted Kim Holm to human resources generalist. "Kim's contributions to our employee engagement programs, organizational efficiency and the overall success of the PromoShop team have been invaluable," said Kate Alavez, president of PromoShop and a member of Counselor's Power 50 list. "Her dedication to our people and culture, combined with her commitment to continuous improvement, make her a tremendous asset to our organization. I look forward to watching Kim continue to grow and thrive at PromoShop."