Awards November 17, 2022
Power 50 2022: No. 16 Craig Nadel & Debbie Abergel, Nadel
Welcome to the 2022 Power 50 list, which ranks the most influential people in the industry.
#16 Craig Nadel & Debbie Abergel
Nadel (asi/279600)
2021 Rank: #17
Craig Nadel – President
Industry Experience: 39 years
Previous Appearances on Power 50: 10
Debbie Abergel – Chief Strategy Officer
Industry Experience: 23 years
Previous Appearances on Power 50: 5
Don’t accuse this duo of being resistant to change. Despite leading a storied, family-owned Top 40 distributor, the pair revealed a massive rebrand (spearheaded by Abergel) with a new name, logo and overall revamped aesthetic. Known as Jack Nadel International (JNI) for nearly 70 years, the company that’s now simply called Nadel has put a renewed emphasis on creative sourcing and kitting as well as growing its overseas business, and recently counted e.l.f. Cosmetics, Google, Zoom and TikTok among its high-profile clients. Thanks to Craig Nadel’s stalwart leadership and the tenacity and vision of Abergel (who was named Counselor’s 2022 Woman of Distinction), the distributor posted strong sales in 2021 (up almost 45%) and is poised to build on that success going into 2023.