Sustainability February 23, 2023
iClick Partners With Retail Tech Accessories Brand Casely
The supplier will be selling the Casely Power Pod in the industry. Casely places a focus on sustainability and giving back.
iClick (asi/62124) says it has found a great new partner in Casely – a fast-growing retail technology accessories brand with a sustainability story to share.
The Seattle, WA-based promotional products supplier is now selling the Casely Power Pod in the promo industry. The product is a combination wireless charger and power bank that works like a battery backpack on a cell phone.
“Our team came across Casely while searching online and we immediately saw the potential for a partnership between us,” said Jeff Hall, CEO of iClick. “Casely’s Power Pod brings high-style design to a power bank+wireless charger that’s made for imprinting and portability. Plus, the charger solves the problem of the mid-day cell battery slump. It all adds up to a perfect match for iClick and the promotional products distributors we serve.”
Siblings Emily and Mark Stallings founded Casely in 2017. The Stallings, who were featured on the Forbes 30 Under 30 list in 2021, are pumped to be linked with iClick.
“Our team at Casely sees the great work iClick is doing in the promotional products space, with brands that we look up to,” said Emily. “iClick checked all of the boxes we were looking for: quality, speed and reliability.” Added Mark: “We launched the Power Pod knowing that this product fits well in the promotional product space.”
According to executives, Casely grew from zero to eight figures in just a few years. Inc. named Casely the 17th-fastest-growing private company in America in 2021.
Retail brands have been gaining popularity in promo in recent years, and suppliers have been hustling to form partnerships with quality brands to sell in the industry. Certainly the iClick/Casely relationship hits on that trend.
It also aligns with another industry phenomenon: A rapidly accelerating emphasis on sustainability – the making and selling of more eco-friendly products and operating in a manner that’s kinder to the planet. Casely is carbon-neutral and FSC-certified for responsibly sourcing materials, executives said. It also supports charitable organizations with a portion of profits from each sale.
iClick launched in 2001 when it began selling branded USB drives in the promo space. The company now carries a complete portfolio of mobile tech accessories tailored for promo distributors and their clients.
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