News June 05, 2023
More Than 600 Attend HALO’s National Sales Conference
The event from the industry’s largest distributor included a trade show with nearly 170 exhibiting suppliers.
The promotional products industry’s largest distributorship recently hosted its national sales conference – an event that drew more than 600 promo professionals to the Broadmoor Resort in Colorado Springs, CO.
Held in late May, the Breakthrough Summit 2023 from HALO Branded Solutions (asi/356000) ran over four days. The event featured training, networking, sessions with suppliers and a trade show that had 166 of HALO’s preferred suppliers exhibiting.
“This was a highly successful week where our sales team, suppliers and staff came together to celebrate, renew our sense of community and grasp the power of HALO’s tools and services,” said Marc Simon, CEO of HALO and a member of Counselor’s Power 50 list of promo’s most influential people.
Simon continued: “Whether they were one of our first-time attendees, some of whom were brand-new to HALO, or one of the $149 million-plus producers with decades of HALO experience, attendees left energized and prepared for a big second half of the year.”
Organizers noted that other high points of the event included attendees getting to experience “the unique beauty of the American West.”
“The Broadmoor was spectacular and the perfect place to step out of the day-to-day to focus on self-improvement, new business opportunities and to strengthen partnerships within both the HALO community and with the best suppliers in the industry,” said Jim Stutz, HALO’s executive vice president of sales and marketing.
Based on reported 2021 North American promo product revenue of $822 million, HALO ranked first on Counselor’s most recent list of the largest distributors in the industry. The new rankings, based on 2022 performance, are due out this summer.