Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Counselor Power 50 2024: No. 17 Ira Neaman & Rob Watson, Vantage Apparel

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 16 Mark Freed & Mitch Freed, Genumark

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Counselor Power 50 2024: No. 12 Jonathan Isaacson & Frank Carpenito, Gemline

Welcome to the 2024 Counselor Power 50 list , which ranks the most influential...

Facilisgroup Appoints Becki Heinen as Director of Strategic Partner Development

Heinen joined Facilisgroup in 2017, and most recently spearheaded the Client Experience...

Obituary: Ronald Remer, Big East Sales Team

Remer was a respected multi-line representative in the Northeast region of the U.S.

Infographic: The Labor Market in Canada

State of the Industry data for the Canadian promo industry indicates that distributors ...

Infographic: Sustainability Trends in Canada

State of the Industry research for Canadian promo shows that end-buyer demand for susta...

Commonsku Hosts Annual skucamp Conference

The three-day “business boot camp” was held in Nashville.

Lux & Nyx Partners With Stark Enterprises

The supplier of high-end luxury bags will now provide select styles for inclusion in St...

Brilliant Receives Private Equity Investment

Boston-based New Heritage Capital has partnered with the California-based distributor f...

PCNA Partners With Vitruvi

The Counselor Top 40 supplier now offers diffusers and essential oils from the retail b...

2024 Gift Guide

After a slow start to the year, it’s time to bring the gifting cheer. Here are the prod...

PPPC NATCON Energizes Suppliers & Distributors for Q4 & Beyond

The annual Canadian convention, held in Toronto this week, featured a number of new eve...

Infographic: Supply Chain Concerns in Canada

State of the Industry research for Canadian promo shows that supply chain-induced uneas...

Charles River Apparel Promotes Jason Lipsett to President, Appoints New CRO

Lipsett represents the third generation of executive leadership at the family-owned sup...

Promotions Planner: Year-End Celebrations

Start presenting ideas to clients for campaigns centered on December observances.

Promotions Planner: Opportunities for Education & Fun

Start presenting ideas to clients for campaigns centered on September observances.

ASB Appoints Maxx Rochette as VP of Canadian Solutions for Business

The Counselor Top 40 distributor has launched a new division to expand its presence in ...

Genumark Hosts Supplier Appreciation Event

The Counselor Top 40 distributor welcomed more than 165 attendees for lunch at the comp...

Trains Come to a Halt Across Canada

Management at the country’s two largest rail networks recently told union members not t...

The Bright Side: Blue Generation Celebrates 80 Years of Business

What started as a family-owned retail storefront in Manhattan during World War II is no...

Promotions Planner: Good Vibes Only

Start presenting ideas to clients for campaigns centered on November observances.

4imprint Sees Sales Growth in First Half of Year

The industry’s largest distributor also announced that the expansion of its Oshkosh, WI...

Facilisgroup Hosts In-Person ThreeSixty Course in Canada

The three-day event was held at the Toronto location of Counselor Top 40 supplier PCNA.

ASI Chicago 2024: Staying Human in Today’s Digital World

On the show’s final day, small-business expert and entrepreneur Ramon Ray gave a high-e...