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Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Stormtech Unveils Spring Collection

Vancouver, BC-based Stormtech (asi/89869) has released its Spring 2019 Collection,...

DEBCO’s Stan Gallen Retires

On December 21, 2018, industry veteran Stan Gallen celebrated his last day at DEBCO...

How to Keep the Sales Pipeline Full

While balancing prospecting and caring for current clients, priority number one is to k...

Philly Print Company Capitalizes on ‘Moment Merch’ With Eagles ‘Double-Doink’ Tees

After the Philadelphia Eagles' narrow win this past Sunday night against the Chicago...

2019 Up-and-Comer of the Year - Quincy Edwards, Bright Ideas

Get to know Quincy Edwards, the 2019 Up-and-Comer of the Year! Salespeople of...

2019 Distributor Salesperson of the Year Finalist - Christine Courtemanche, Lineaire Infographie Inc.

Get to know Christine Courtemanche, a 2019 Distributor Salesperson of the Year...

2019 Distributor Salesperson of the Year Finalist - Jim Hirst, Interform

Get to know Jim Hirst, a 2019 Distributor Salesperson of the Year Finalist! ...

2019 Distributor Salesperson of the Year Finalist - Brett Marz, BAMKO

Get to know Brett Marz, a 2019 Distributor Salesperson of the Year Finalist! ...

SanMar Launches Carhartt Line

SanMar (asi/84863), the promo industry's largest supplier by revenue, has announced...

CPSC, Health Canada Recall Infant Snowsuits

The U.S. Consumer Product Safety Commission (CPSC), in conjunction with Health...

Canadian Supplier Partners with Women Entrepreneur Advocacy Group

Redwood Classics Apparel (asi/81627) in Toronto and WEConnect International have...

Minnesota Distributor Opens New Storefront

While e-commerce is deemed a must-have at promo companies, this distributor is bucking ...

Fashion House Balenciaga Reaches Copyright Infringement Settlement

Two parties have reached a settlement in a case focused on fashion copyrights. ...

New eSports Merch Deal Points to Promo Opportunities

A merchandise partnership announced this week heralds the potential promotional swag...

How to Make a Daily Plan for Success

FACT: Data from Cornerstone Research shows productivity falls by 68% in employees who...

How to Get More Clients to Recommend You

FACT: About 82% of distributors say they use referrals to gain new business,...

Consumer Confidence Slows in November

Consumer confidence can bellwether economic trends, which carry importance for the prom...

Obituary: Philip Schoeneck, Weatherall Advertising

Philip Schoeneck, owner of Dallas-based Weatherall Advertising (asi/356080) and a...

How to Become a Master Negotiator

FACT: Over 40% of U.S. workers don't feel confident in their negotiation skills, data...

Kentucky Craft Brewery Opens Onsite Swag Space

A craft brewery in downtown Louisville will open a retail space with branded...

Health Canada Recalls Doll Toy Sets

Health Canada has issued an official recall for children's doll and toy furniture...

How to Find Decision-Makers

FACT: On average, 5.4 people are involved in a B2B buying decision, according to...

TNT Designs Partners with Industry Veterans for Growth Strategy

The Next Trend Designs (TNT, asi/283375) in Mississauga, ON, has partnered with...

Health Canada Recalls Barstools Due to Laceration Risk

Health Canada has recalled fabric and rubberwood barstools sold by Bouclair Inc., in...

How to Make a Strong Online Impression

FACT: According to data from the Hinge Research Institute, 80% of buyers look at a...