News

Logomark Names Hillary Scaletta to VP Role

The Counselor Top 40 supplier credited Scaletta with driving growth in her previous regional account manager position. Kristina Ciapponi was hired to succeed Scaletta.

Key Takeaways

• Hillary Scaletta has been named VP of Midwest & East Coast at Counselor Top 40 supplier Logomark (asi/67866) after serving as regional sales manager for Illinois and Wisconsin since 2022.


• Logomark credits Scaletta with driving regional growth and strengthening client relationships.


• Kristina Ciapponi has been hired as regional sales manager for Illinois and Wisconsin, succeeding Scaletta and bringing distributor-side experience to the role.

It’s been quite a few months for Hillary Scaletta. After returning from maternity leave and the birth of her first son, Scaletta has earned a promotion at Counselor Top 40 supplier Logomark (asi/67866).

Scaletta has been named VP of Midwest & East Coast after serving as a regional sales manager for Illinois and Wisconsin since 2022. According to Logomark, Scaletta has been instrumental in driving regional growth and strengthening client relationships.

Hillary Scaletta

Hillary Scaletta, Logomark (asi/67866)

“I’m excited to fulfill the role of VP for Logomark,” said Scaletta. “We will continue to serve our clients in the best way possible and have a little fun along the way. My goal is to make our clients proud, as well as the team.”

As Scaletta transitions into her new role, Logomark has hired Kristina Ciapponi to serve as regional sales manager for the Illinois and Wisconsin regions, succeeding Scaletta in her previous position at the company.

“Hillary has worked hard to earn her promotion to vice president, and I’m excited to see her continue to evolve in this role,” said Clive Goldberg, president of Logomark and a member of Counselor’s Power 50 list of most influential people in promo. “We’re also thrilled to welcome Kristina into her new position. Her experience on the distributor side provides a unique perspective that will greatly benefit her territory and our clients.”

Kristina Ciapponi

Kristina Ciapponi, Logomark

Ciapponi is a Chicago native and has spent the last four years in various sales roles at Glendale Heights, IL-based distributor Concord Marketing Solutions (asi/166445).

“I’m excited to join Logomark and collaborate with a team that shapes how the world sees brands,” Ciapponi said. “I look forward to building relationships with clients and helping manage their projects to bring their vision to life and elevate their brand presence.”

With 2024 North American promotional product revenue of $122.3 million, Logomark ranked 16th on Counselor’s most recent list of the largest suppliers in the industry.