Gemline (asi/56070) is introducing a new way for distributors to more easily access their order information. 

The Counselor Top 40 supplier has launched an order-tracking tool on its website, which it says will provide distributors quick self-service access to order status information without needing to log into their Gemline.com account or call a representative.

By entering their Gemline account number along with either an order number or purchase order number, distributors can instantly pull up the same high-level order information a Gemline sales or customer service representative would provide over the phone or in an email. However, those who need shipment tracking numbers or other order specifics will still need to log into their web accounts.

The order-tracking tool is available 24 hours a day, seven days a week. 

“At Gemline, we’re continually investing in digital tools that make it easier for our customers to do business with us,” said Saadia Bryant, vice president of product, marketing and design. “The new order-tracking tool gives distributors a faster way to get the answers they need to better serve their customers.”

Based on 2025 North American promotional products revenue of $143.3 million, Gemline ranks 12th on Counselor’s most recent list of the largest suppliers in the industry.