Product Hub
Find the latest in quality products, must-know trends and fresh ideas for upcoming end-buyer campaigns.
Editor’s Picks: Practical Power Banks & Chargers
Meet an important need for end-users on the go with branded tech accessories to charge phones, ta...
SRG Becomes Exclusive Supplier of All American Writing Instruments Products
The Counselor Top 40 firm will provide all six of AAWI’s brands to the promo industry.
Promotions Planner: Spread the Love
Start presenting ideas to clients for promo campaigns centered around February observances.
Editor’s Picks: Sustainable Writing Instruments
Having eco-friendly pen options to offer clients is a smart move as sustainability grows more imp...
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Showcases
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This Week’s New Suppliers: Exciting Promo for Exciting Events
Discover creative products from new ASI suppliers.
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Editor’s Picks: Compact Coolers & Lunch Bags
Appeal to commuters, tailgaters and outdoorsy travelers alike with a branded cooler or lunch tote.
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This Week’s New Suppliers: Everyday Promo That Elevates
Discover creative products from new ASI suppliers.
Trends
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PRINTING United Expo 2025: 3 Apparel Trends From the Show Floor
Oversized silhouettes, softer hand feels and garment-dye finishes were among the biggest trends s...
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PRINTING United Expo 2025: Make a Statement With Special-Effect Screen Printing
Decorating industry veteran Charlie Taublieb shared his expertise on how to up the perceived valu...
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SnugZ Unleashes New Partnership With Pet Accessory Brand Springland Pets
The collaboration will expand the Counselor Top 40 supplier’s pet-specific product offerings.
News
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New Wood, Lumber Tariffs Could Have Splintering Effect for Promo Companies
A 10% tariff on foreign softwood lumber and timber and other related tariffs will go into effect ...
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Schools Ban Stainless-Steel Water Bottles Over Safety Concerns
Dozens of schools have prohibited popular brands such as Owala and Stanley, citing student safety...
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Apparel Suppliers Broaden Supply Chains Amid Tariff Concerns
Executives say they’re diversifying their sourcing to help mitigate the impact of the Trump admin...
Case Studies
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Beauty Brand Challenges Influencers To Go Viral With Bold ‘Triple Dare Kit’
Produced by distributor WHOOPLA, the inspired kit used branded products and fun challenges to cre...
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What Reebok & PlayStation’s Retro Shoe Campaign Does Well With Packaging & Small Details
With three releases tied to the 30th anniversary of the first console release, Reebok and PlaySta...
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Wicked Cookware & Bloody Vinyl: Print & Promo Lessons From Recent Creative Movie Tie-Ins
Franchises like Wicked and Saw and movies like The Smashing Machine show how to get clever with p...
Research
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Top 10 ESP Searches: Owala Surges as Classic Categories Lead Q3 Rankings
The third quarter also saw growing searches for products like bookmarks and fans, according to a ...
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Survey: Gen Z Wants Sustainable, Socially Responsible Promo
ASI’s 2025 cohort of summer interns shared their thoughts on the industry and what’s important to...
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Still Cautious, Canadian End-Buyers Opted for Promo Favorites in Q3
Just-released ESP search data from ASI Research indicates that, in the face of a number of linger...
Sponsored
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Q1 Sales Opportunities: Lucrative Promo Prospects for 2026
Kick off 2026 with momentum and maximize your revenue potential by tapping into ...
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Plan Now for 2026: Sales Tips To Start the Year Strong
A new year will be here before you know it. Are you ready? Plan ahead now and prepare for a...
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2025 WishBook Holiday Gift Guide
Cozy season just called, and these end-of-year sales ideas will leave you feeling warm and...