Product Hub
Find the latest in quality products, must-know trends and fresh ideas for upcoming end-buyer campaigns.
SanMar Brings Richardson Apparel & Headwear to Wholesale Market
The initial launch in 2026 will include 15 apparel styles and 31 headwear items.
Editor’s Picks: Brilliant Booth & Display Products
Ensure event branding or signage stands out with quality, vibrantly printed booth and display ite...
5 Ideas for Using NYFW Trends in a Promo Campaign
Appeal to fashion-forward end-buyers with these suggestions from the hottest show of the season.
This Week’s New Suppliers: Unique Promo That’s Fun for Everyone
Discover creative products from new ASI suppliers.
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Showcases
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Editor’s Picks: Comforting Coffee & Travel Mugs
A quality coffee mug will ensure your client’s brand is one of the first things consumers interac...
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This Week’s New Suppliers: New Looks for Classic Promo
Discover creative products from new ASI suppliers.
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Editor’s Picks: Celebratory Awards & Plaques
Recognize donors, high achievers, work anniversaries and more with these popular customized award...
Trends
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Starline Adds LAMY Pen Line to Its Growing Writing Collection
The product expansion at the Counselor Top 40 supplier will include fountain pens, rollerballs, b...
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Gemline Partners With Yankee Candle, Adds Mini Igloo Playmate Cooler to Catalog
The additions are meant to strengthen the Counselor Top 40 supplier’s Made-in-USA product lineup ...
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Vantage Apparel & Redwood Classics Launch Custom Color Program
The program allows distributors to PMS-match colors on select Canada-made garments, with lower mi...
News
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Schools Ban Stainless-Steel Water Bottles Over Safety Concerns
Dozens of schools have prohibited popular brands such as Owala and Stanley, citing student safety...
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Gemline Partners With Retail Brands RIGWA & Native Union
The announcement adds food storage and tech accessories to the Gemline product lineup in the late...
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Yale Printing Services Turns Plastic Bottles Into Posters
The facility said it’s saved 340,000 gallons of water, slashed energy use by nearly 20% and cut 8...
Case Studies
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Counselor Promo Campaign Awards
Discover the promotions that deliver creativity in spades.
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Best in Branding: The First Branded Hot Wheels, Chipotle Goes Back to School and More
From Chipotle dorm merch to Guinness “Pintmobiles,” here are a few of the clever print and promo ...
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3 Branding Takeaways From Marvel’s Massive ‘Fantastic Four’ Promo Rollout
Using print, promo and more, distributors can become superheroes of branding for customers of any...
Research
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Survey: Gen Z Wants Sustainable, Socially Responsible Promo
ASI’s 2025 cohort of summer interns shared their thoughts on the industry and what’s important to...
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Top 10 ESP Searches: Record Summer Heat Drives Growth for Cooling Promo Products in Q2
The second quarter also saw sustained interest in trendy products like custom socks and popular r...
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Pride-Related Promo Searches Decline as Brands Scale Back
The number of ESP searches for products related to Pride and the LGBTQ+ community between January...
Sponsored
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5 Sales Strategies for Selling Custom Promos
Unlock the power of custom promo sales — even if you've never sold custom before. With...
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Podcast: Premium Apparel With a Purpose - How BELLA+CANVAS Combines Sustainability & Style
BELLA+CANVAS (asi/39590) is committed to even more than creating the premium apparel you know...
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The Complete Promo Product Sales Checklist
Learn how to sell every product category your clients need. Successful promotional...