Product Hub August 05, 2025
Gemline Adds Cool Gear Drinkware to Lineup
The Counselor Top 40 supplier expanded its drinkware lineup and relationship with the Dometic Group family of brands, which also owns the Igloo brand.
Key Takeaways
• Counselor Top 40 supplier Gemline (asi/56070) has added Cool Gear, a drinkware brand focused on reducing reliance on single-use plastic, to its lineup.
• This partnership expands Gemline’s drinkware offerings and aligns with its corporate social responsibility initiative, betterway.
Counselor Top 40 supplier Gemline (asi/56070) has added another retail water bottle brand to its product lineup.
The Lawrence, MA-headquartered B Corp now offers Cool Gear, marking the drinkware brand’s official entry into the promo market.
Cool Gear, founded in 2001 and part of the Dometic Group family of brands, has a mission to reduce single-use plastic consumption and offers products such as water bottles, tumblers, drink cans and travel mugs, according to its website. Gemline said the Cool Gear products fit into the supplier’s betterway product offerings, an initiative in its corporate social responsibility program that prioritizes items with environmental and social impact.
“We are thrilled to deepen our partnership with Dometic Group by introducing Cool Gear to the promotional products industry,” said Frank Carpenito, president and CEO of Gemline and a member of Counselor’s Power 50 list of the most influential people in promo. “This partnership reflects our ongoing commitment to bringing high-impact, design-driven brands to the market, and it further strengthens our expansive offering in the drinkware category by offering more options for every budget and audience.”
Cool Gear 32-ounce water bottle (102686), available from Gemline (asi/56070)
Gemline’s partnership with Cool Gear comes a little more than a year after the supplier introduced Igloo products, which also fall under Dometic, to its selection of drinkware and hard-sided coolers.
“After several successful years of Igloo working closely with our trusted partner Gemline, we are excited about the opportunity to debut Cool Gear in the promotional products industry,” said Josh Militello, president of Dometic Mobile Cooling. “Cool Gear brings fashion-forward, innovative design at an accessible price point which will resonate well in the industry.”
Gemline ranked 14th on Counselor’s most recent list of top suppliers, with 2024 North American promotional products revenue of $136 million. Earlier this year, the supplier added luxury travel brand Hartmann to its assortment. Last year, Gemline entered the headwear and umbrella categories and attained B Corp certification.
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