The ASI Ad Impressions Study was first launched in 2006 by ASI’s research team to give our members powerful data that proves what we already know – that ADVERTISING SPECIALTIES are one of the most high-impact, cost-effective advertising mediums around.

According to the 2016 study, the USB drives are the most influential in terms of swaying opinions. Rounding out the top 5 are outerwear, drinkware, writing instruments, and performance wear.

To read the entire 2016 Global Advertising Specialties Impressions Study, click here.

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