Strategy

How to Practice Perseverance

Counselor

Jessica Hiner, vice president of key accounts for Top 40 supplier The Magnet Group (asi...

In The News - May 2020

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Anajet Inc. is officially merging with its parent company, Ricoh Printing Systems...

How to Add Digital Advertising Into Your Marketing Mix

Angela Chryplewicz, CEO of Lasting...

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More Than Ever, Promos Remain Part of Our Lives

The past two days in the Philadelphia...

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Reports: Trump to Offer Branded Masks

Face masks supporting President Donald Tru...

J.Crew Group Files for Bankruptcy

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It’s the first national retailer to file for Chapter 11 since the coronavirus pandemic ...

Uber, Airlines Requiring Face Masks

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Uber will require drivers and riders to wear face masks as the company's flagship...

PCNA Donates Children’s Gift Bags to Food Bank

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Top 40 supplier Polyconcept North America  (PCNA; asi/78897) has teamed up with the...

Signage Poses Ongoing Sales Opportunity

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It’s played an important role in maintaining communication during the pandemic. Now, as...

House Committee Threatens to Subpoena Bezos

Issues center on potential perjury related...

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Product Innovation: Vital Hook Allows for No-Touch Interaction

Supplier Brand O’ Guitar designed the PPE ...

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Dispatches From the Work-From-Home Front, Week 7

ASI staffers share the highlights of their...

PPE Suppliers for Canadian Distributors

These ASI suppliers are now offering criti...

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COVID ‘Cancellation’ Merch Helps Musicians, Music Venues

The coronavirus has wiped out in-person li...

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Markets to Target During Social Distancing

Staying at home has changed consumer spend...

Public Promo Companies Report Q1 Losses

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Gildan, Cimpress and HanesBrands reported significant declines. BAMKO bucked the trend ...

PCNA, Hanna Andersson Give Out 10,000 Teddy Bears

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Top 40 supplier Polyconcept North America (PCNA; asi/78897) has partnered with...

Distributors Contribute to #GivingTuesdayNow

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They’re preparing for an early #GivingTuesday, an emergency response to the coronavirus...

Frank Abagnale Warns of Coronavirus Scams

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The subject of hit film Catch Me If You Can shares data protection tips.

PPE & The Promotional Products Industry

Counselor

With COVID-19 decimating traditional promo sales, suppliers and distributors turned to ...

Canadian Promo Executives Discuss the Coronavirus

Promogram Canada

Sara Lavenduski, senior editor of Advantages magazine and editor of Counselor's...