Strategy

Tim Andrews, Paul Bellantone Discuss Coronavirus Impact

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The leaders of the promo industry’s two largest member organizations held a virtual tow...

SXSW 2020 Merch Goes on Sale

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The massive annual festival of film, technology, music and more was canceled this year ...

Drive Sales With Online Storefronts

In the midst of store closures, people con...

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Demand for Digital Gifts Has ‘Exploded’

Business for supplier MediaTree has taken ...

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Dr. Fauci Merch Abounds on Ecommerce Sites

Items include a hat in which “Fauci” is re...

How to Take Advantage of CARES Act Loans

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Get important details on how your business can access grants and loans through the $2 t...

COVID-19 Devastates European Promo Industry

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Sales are plummeting and temporary shutdowns are occurring. Still, promotional products...

Canadian Government Implements Virus Relief Measures

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Among the benefits is the Emergency Wage Subsidy, which will cover 75% of salaries.

The Netherlands Recalls 600,000 Face Masks

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The incident is a cautionary tale for promotional products distributors.

After The Virus: The Promo Industry’s Future

COVID-19 will change the promotional produ...

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How to Access Expanded Unemployment from the Coronavirus Stimulus

The CARES Act allows the self-employed and...

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Shutdowns Could Help Economy in Long Term

That’s according to a new study of the 191...

ASI Offers Free Virtual Gym Classes to Members

Staying active is a crucial aspect of...

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How to Provide Full-Color Decoration for Any Client Project

Full-color decoration doesn't have to...

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Promo Initiatives Support First Responders

Promotional product companies are creating...

How To Grow Your Email Subscriber List

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Email marketing provides a direct conduit for communicating tailored messages and...

Dispatches From the Work-From-Home Front, Week 2

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More insights on working remotely from the ASI team.

Small-Biz Loan Details in Coronavirus Relief Bill

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Promotional products firms may be able to take advantage of SBA-guaranteed forgivable l...

Logo Tweaks Encourage Social Distancing

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McDonald’s, Audi and Coca-Cola were among the big name brands altering their logos in s...

Q&A: Communicating During a Crisis

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Keep a level head and be transparent with your employees and clients.

Quiz: Which Sun Protectant Promo Is Right for Your Client?

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Summer is right around the corner, which means sunscreen sales are too. Do you know...