Strategy

A New Era for the Museum Shop Merchandise

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Museums are breathing new life into their official stores with merchandise that's...

Chuck Fandos Retires From Brand Addition; Remains CEO of Facilis

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An industry cast of characters convened in St. Louis recently with the sole purpose of ...

Promotional Wearhouse Celebrates 40 Years

Promotional Wearhouse (asi/300725) in...

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Simplify Your Style: Streamline Your Decoration Capabilities!

Refresh yourself on the basics of...

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How To Pick Your Perfect Supplier For Sock Orders

Finding the right supplier to fulfill...

Why Don’t Decorators Use The Newest Technologies?

Wearables

Hailed as the next big thing in decoration, DTG and sublimation continue to improve – b...

Innovation Line Names President, Adds SVP

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California-based supplier Innovation Line (asi/62660) has promoted David Kagel to the...

Discount Labels Unaffected By Cenveo Bankruptcy

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Indiana-based Discount Labels (asi/49890) says its operations have not been impacted...

Private Equity Firm Partners With C-Slide

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Liebman Group, a Florida-based private equity firm, has acquired a majority stake in...

Common Digitizing Mistakes and How to Avoid Them

Something as small as having a decimal mis...

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Merch Watch: Sales of 'Black Panther' Licensed Products Soar

Walt Disney's new blockbuster superhero...

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5 Email Marketing Tips

Great inbox advice from the experts!

Pizza Hut Promo Sneakers Order Pizza, Pause Television

Timed to coincide with college...

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Decorator Sees Subscription Box Model as Opportunity

Subscription boxes have struck a chord...

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3M Appoints New CEO

As first reported in a Counselor...

And the Best Golf Club Logo Belongs to…?

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The Masters is still a month away, but if you're a savvy pro in the promotional...

Deutsch Leaves Board of Quality Certification Alliance

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Jay Deutsch, co-founder of Top 40 distributor BDA (asi/137616) and creator of the...

Oscars Swag Bags: $100K of Chocolate Jewelry, Lipstick and Pepper Spray

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The 90th Academy Awards wrapped up Sunday night— and each of the 26 nominees in the...

Buying Groups: Good Or Bad For Promo?

Counselor

Execs debate a topic that brings strong opinions and little middle ground.

5 Ways To Make Printing With Fixtures Work For Your Business

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Fixtures keep products in place during the printing process, resulting in...

How To Sell More With Bundled Gift Sets!

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When end-buyers are looking for gifts, they might only have single products in mind....