Strategy

Alex Symms Named Director of Sales at Evans Manufacturing

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Symms is an industry veteran. Evans was a Top 40 supplier when it was acquired by fello...

Decorator’s View: Navigating Graphic Placement on Apparel

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In this new series of columns, decorated-apparel industry veterans share tips to help p...

Controversy, Gay Pride, Corporate Control – and the Hockey Jersey at the Center of the Storm

NHL players refused to wear specially desi...

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5 Smart Strategies for Repurposing Logoed Items

Consider these methods for breathing new l...

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  Gemline’s Frank Carpenito Talks Sustainability Goal-Setting & Avoiding Greenwashing

Last month, Top 40 supplier Gemline ...

  Episode 133: How To Use Social Media To Target the Auto Industry

Christine Fischer has been around cars all her life. Many of her relatives are...

Building a People-First Company

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Suppliers and distributors dig into what it really means to care for the people behind ...

Michelle Chen Appointed President of Fossa Apparel

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The Fremont, CA-headquartered supplier formalized its executive structure after a serie...

4imprint Forecasts Slowing Growth; Facilisgroup Parent Firm Says Revenue Rising

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4imprint and The Pebble Group, which owns Facilis and distributor Brand Addition, are b...

M&A Primer: How To Establish the Value of a Business

Amid recent merger and acquisition activit...

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  Discussing Recent Developments at Brand Blvd

Changes are afoot at Brand Blvd...

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Learn How To Profit With Promotional Merchandise

Looking for new ways for your T-shirt...

Now Trending in Apparel: The Latest Looks To Present Your Clients

Fashion trends are ever-changing , and ...

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  Talking Creativity and Favorite Campaigns With the Up-and-Comer Distributor of the Year

After several years of procuring promo...

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  A Conversation With the 2023 Supplier Salesperson of the Year

Claire Ashford, southwest regional sales...

Nadel Achieves 2023 EcoVadis Silver Rank for Sustainability

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It’s the Top 40 distributor’s third consecutive year partnering with the sustainability...

6 Ways to Care for Your Employees’ Physical Health

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Employers can encourage their staff to practice better lifestyle habits, which mitigate...

Cotton Heritage Hires VP of Business Development

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Greg Brown joins the apparel supplier with a resume that includes leadership roles at C...

  Catching Up With the 2023 Distributor Salespeople of the Year

The Carlino sisters may be physically separated by more than 1,000 miles (one in NYC...

  Episode 132: Using Social Media for Client Acquisition

Before you ever have the opportunity to make a sale on social media, a lot has to...

Indoff Acquired by Billion-Dollar Publicly Traded Firm

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The distributor, whose offerings include more than promo products, generated a reported...