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Strategy

Decorating Roundup: Education, Equipment & Supplies
Decorating Roundup: Education, Equipment & Supplies
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Equipment and material suppliers roll out new features to ramp up production.

Breaking Down Promo’s Record-Tying 2022 Sales
Breaking Down Promo’s Record-Tying 2022 Sales

Promo won 2022. Last year, distributors collectively increased annual sales 11.4%...

MLB Jerseys to Feature Corporate Sponsor Logos for First Time

The Los Angeles Angels just announced a sp...


7 Tips for Beating the Winter Blues

The cold months can be long and, yes, depr...


Fact vs. Fiction: Debunking 5 Decorated Apparel Myths

The advancing pace of technology and innov...

Episode 125: Social Media Advice for Apparel Decorating Pros
Episode 125: Social Media Advice for Apparel Decorating Pros

Erich Campbell has been around sewing his whole life, but he's very forthright when...

Get in on the #StanleyCup Trend
Get in on the #StanleyCup Trend
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A 40-oz. stainless-steel tumbler is taking social media by storm. Here’s how to get in ...

CVC Jersey/Cotton: Top Styles To Sell Your Clients
CVC Jersey/Cotton: Top Styles To Sell Your Clients
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CVC and cotton apparel just got a major style upgrade. Premium blanks supplier Next...

The Best Decoration Techniques for CVC Jersey
The Best Decoration Techniques for CVC Jersey
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When selling affordable apparel such as styles made from CVC jersey, it's important...

Trend Alert: Go Big With Oversized Bags

The large accessory is back in vogue, and ...


Promotions Planner: On the Job

Start presenting ideas to clients for camp...


Talking Casual Fashion With SanMar’s Trend Analyst

With hoodies on the runway and leggings...

Experts See Positive Signs for Promo Supply Chain Out of China

Broad surveys and the individual experienc...


Roland DGA Announces Key Leadership Team Changes

The wide-format inkjet printer maker says ...


Culture Studio Shares Tips for Expanding Your Business

The Chicago-based apparel decorator recent...

MediaTree Partners With Square
MediaTree Partners With Square
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The supplier of digital promotions and rewards has launched a “Shop Local” platform in ...

Virginia Considers Prohibiting State Agencies From Buying Branded Products
Virginia Considers Prohibiting State Agencies From Buying Branded Products
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Promo products leaders are encouraging industry members in Virginia to take action agai...

Emblematics Switches to Compostable Bags
Emblematics Switches to Compostable Bags
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The supplier says it’s phasing out traditional polybags to package its branded lapel pi...

Episode 124: How To Grab Attention on Social Media
Episode 124: How To Grab Attention on Social Media

Once upon a time, Sam Moses sold high-end retail neckwear in Toronto. But Moses soon...

FASTSIGNS, Minuteman Press Honored as Top Franchises
FASTSIGNS, Minuteman Press Honored as Top Franchises
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Both companies say they received the top spot in their respective categories in Entrepr...

How To Provide 100s of Popular Promos With Next-Day Shipping
How To Provide 100s of Popular Promos With Next-Day Shipping
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When clients come with last-minute or rush orders, the last thing you want to do is...