Product Hub April 30, 2025
Editor’s Picks: Adaptable Auto Accessories
Pitch a branded car shade or emergency auto kit to clients looking for usable – and highly visible – products to share their branding.
The average American has a commute of about 26 minutes one-way to work, according to data from the U.S. Census Bureau – meaning that branded auto accessories will garner countless impressions. From air fresheners to sun shades to car coasters, it’s a product category ripe with opportunity.
Here are the top-searched automotive accessories on ESP+.
HPG (asi/61966)
Turn the daily commute into a key branding opportunity with these round ceramic car coasters (CARCO). They absorb condensation, fit most vehicle cup holders, and are mildew-proof and easy-to-clean. Ideal for car dealerships or delivery services.
Jornik Manufacturing (asi/63549)
Keep that new car smell going with the Sweet Ride air freshener (JK-8010). Available with lemon or apple scent beads, it clips onto a car’s air vent and features a dial for adjusting scent strength. Great for auto repair shops or transportation safety initiatives.
Gold Bond (asi/57653)
This car sunshade (CSS) sets up in seconds with spring-like action, and its one-piece structure makes for easy fold-away storage. Made from durable 190T polyester with a silver reflective coating, it’s built to keep car interiors cool. Great as a giveaway with summer car sales.
The Magnet Group (asi/68507)
Transform red lights and parking lots into marketing opportunities with these customizable bumper stickers (L508). Measuring 3” x 11.5”, they feature permanent adhesive backing, UV finish, and a 4-color process imprint. Perfect for political campaigns or local businesses.
Sprinters Advertising (asi/88891)
These custom-shaped cotton paper air fresheners (UB1030) are an ideal, budget-friendly pick for schools, sports teams or retail stores. Available in sizes up to 12 square inches and in dozens of scents, each is individually bagged with an elastic hanging strap.
Logomark/Valumark (asi/67866)
This emergency essentials kit (GT5012) comes in a tire-shaped ABS case and includes necessary tools like jumper cables, tire gauge, electrical tape, a first aid kit, screwdrivers and wrenches. Ideal for roadside assistance services.
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