Strategy

Quiz: Is Joining a Distributor Organization Right for Me?

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Have you ever thought about joining a distributor group, but weren't sure if it's...

2 Vital Laws of Attraction Missing From Your Marketing (Part 2)

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Last week, Kanye broke the record for the highest-grossing US tour, not based...

Kornit Digital Collaborates on Fashion Week Collection

The digital-printing manufacturer worked w...

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Peloton Launches Apparel Brand

The news comes as athleisure company Lulul...

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This Week’s New Suppliers: One-of-a-Kind Gifts

Discover creative products from new ASI su...

Timeless Calendars

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End-buyers can harness the power of 365 days of advertising.

Distributor Pro Tips: How to Differentiate Your Offerings & Exceed Expectations

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With businesses back open and events kicking into high gear, competition is fierce...

Kitting Made Easy: Create Custom Mailers in 5 Simple Steps

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Kitting is the promo tactic you need to know.  Not only can offering this...

Gift Guide: Hot Products for the 2021 Holiday Season

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Companies are eyeing several standout categories for gifting in the fourth quarter.

USA-Made Gifts Emerge as Alternative to Supply Chain Woes

As disruption in the overseas supply chain...

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Holiday Showcases: Crowd-Pleasing Gifts for Q4

This is the time of year to wow customers ...

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Marketing is the New Sales (Part 1)

One danger in running a business...

The Top 100 ESP Searches

This ongoing project – updated with Q2 res...

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ASI Awards $1,000 Industry Intern Scholarship

ASI recently announced it has awarded...

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Promotions Planner: Feel-Good Campaigns

Start presenting ideas to clients for prom...

Cheering Holiday & Seasonal Products

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’Tis the season for items on your client’s wish list.

Homebuilding Market Faces Challenges

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Sentiment among builders is falling due to supply chain and economic pressures.

This Week’s New Suppliers: Built to Last

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Discover creative products from new ASI suppliers.

How to Spot an Order Red Flag

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A few careful checks can stop an order scam before it goes too far.

Podcast: Plan Now for 2021 Holiday Sales - Top Apparel Picks & Trends

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The end of the year will be here before you know it, which means now's the time to...

Corporate Gifting Platform Lets Recipients Choose Items

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A build-your-own snack box service that launched during the pandemic is expanding into ...