Strategy

Highlights From CES 2021

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Smart masks, sanitizing robots and connected fitness gear were among the tech trends at...

Tips for Acing a Remote Job Interview

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Try these strategies to prepare and impress during virtual chats.

Office & Desk Necessities

These are ideal products for ongoing work-...

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COVID and Events: Where Do We Go From Here?

An event organizer discusses the changing ...

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All-Purpose Totes & Shopping Bags

With the countless plastic bag bans across...

How to Target Evolving Niche Markets

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The pandemic has forced so many industries to shift their strategies, and many will nev...

How to Sell Conference Swag

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With many in-person events on hold, here’s how to pitch and sell merch for virtual ones.

Stylish Water Bottles

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Any gym or fitness studio could use insulated drinkware for their members.

Q&A: Randy Chen on Beating COVID, Surviving 2020

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The promo products executive talks about how he and his business have been doing in the...

10 Markets to Target in 2021

There are sales to be had – you just have ...

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Adaptable Multifunction Pens

Writing instruments with additional uses a...

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Reputable Retail Brands

Choose well-established names like those l...

Crucial Coffee Mugs

According to the National Coffee Associati...

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Playful Pet Products

Americans’ yearly spend on their pets is a...

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Meet the Team: Interview With Randy Hales, New CEO of Next Level Apparel

Next Level Apparel is thrilled to...

Vital Stress Relievers

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During the pandemic, remote work and virtual learning, these promo staples are back in ...

Promos for Professionals: 5 Tech Essentials for Every Type of Employee

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Corporate offices are one of the biggest customers for promotional products , and...

Podcast: Good/Better/Best – Interview With Rande Marin

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When it comes to promo sales (or really, sales in general), few methods are...

Brand Announcement: How Thermos® Will Help You Fill Up on Orders

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Thermos® didn't just join the drinkware product category - they created it. ...

Opposites Attract in Pantone Colors of the Year

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For 2021, the color institute chose Ultimate Gray and the vibrant yellow Illuminating, ...

Valuable Workwear

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The Construction Association reports that construction firms create almost $1.3 trillio...