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Research
ESP Data Shows Canadian End-Buyers Sought Classic Product Categories in 2025
ResearchAn economically challenging year led to distributors searching for tried-and-true items...
Owala Finishes as Fastest-Growing ESP Search Term for Second Year in a Row
ResearchPens and other classic categories continued to dominate the total ESP search rankings t...
Strong Q4 Lifts Promo Industry to Record $27.7 Billion in 2025 Sales
Though the gains were driven more by price...
Custom Ink Survey Finds ‘Gift Gap’ Between Corporate Gifting & Employee Preferences
Custom Ink’s report notes that employees m...
Still Cautious, Canadian End-Buyers Opted for Promo Favorites in Q3
Just-released ESP search data from ASI Res...
Promo Industry Rebounds in Q3 With Highest Sales Growth in 2 Years
ResearchWith a 5% year-over-year increase in Q3 sales, the industry picked back up after severa...
ASI Media 2025 State & Regional Sales Report
ResearchNo matter which part of the country you live, there are opportunities all around.
5 Charts That Show How the Economy Is Impacting Promo
ResearchFrom price increases to the labor market to consumer sentiment, here’s how the promo in...
Infographic: Looking Ahead in the Canadian Promo Industry
ResearchTop challenges this year for Canadian distributors continue to be profit based as econo...
Infographic: The Sales Environment in Canadian Promo
While gross profit margin fell slightly be...
Why Labels Could Be the Next Big Opportunity in Promo
Digital printing technology makes custom l...
Infographic: Supplier Relations in the Canadian Promo Industry
Nearly all of Canada’s distributors are co...
Infographic: The Labour Market in Canadian Promo
While employee concerns have generally eas...
Infographic: Sustainability Matters in Canadian Promo
State of the Industry data from ASI Resear...
ASI Chicago 2025: Distributors Express Optimism for Second Half of Year
Flash polling conducted during an Educatio...
Promo Sales Drop for Second Consecutive Quarter, but Optimism Up for Rest of 2025
ResearchDistributor sales collectively declined by 3.2% in Q2 2025, according to new findings f...
Top 10 ESP Searches: Record Summer Heat Drives Growth for Cooling Promo Products in Q2
ResearchThe second quarter also saw sustained interest in trendy products like custom socks and...
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Consumer Research: Region
ResearchExclusive research from ASI explores the promo preferences of consumers across a variet...
Consumer Research: Gender
ResearchExclusive research from ASI explores the promo preferences of consumers across a variet...
Consumer Research: Generations
ResearchExclusive research from ASI explores the promo preferences of consumers across a variet...
ASI Research Exclusive: European Distributors’ Annual Sales Rise in 2024, Topping $14.24B
ResearchThe third annual study of the European promotional products industry builds on ASI Rese...