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Research
What the Data Reveals About Tariffs’ Monumental Impact on Sourcing – and the Industry
ResearchEven as the Supreme Court ruling throws the future of tariffs into question, 2025 numbe...
ESP Data Shows Canadian End-Buyers Sought Classic Product Categories in 2025
ResearchAn economically challenging year led to distributors searching for tried-and-true items...
Owala Finishes as Fastest-Growing ESP Search Term for Second Year in a Row
Pens and other classic categories continue...
Strong Q4 Lifts Promo Industry to Record $27.7 Billion in 2025 Sales
Though the gains were driven more by price...
Custom Ink Survey Finds ‘Gift Gap’ Between Corporate Gifting & Employee Preferences
Custom Ink’s report notes that employees m...
Still Cautious, Canadian End-Buyers Opted for Promo Favorites in Q3
ResearchJust-released ESP search data from ASI Research indicates that, in the face of a number...
Promo Industry Rebounds in Q3 With Highest Sales Growth in 2 Years
ResearchWith a 5% year-over-year increase in Q3 sales, the industry picked back up after severa...
ASI Media 2025 State & Regional Sales Report
ResearchNo matter which part of the country you live, there are opportunities all around.
5 Charts That Show How the Economy Is Impacting Promo
ResearchFrom price increases to the labor market to consumer sentiment, here’s how the promo in...
Infographic: Looking Ahead in the Canadian Promo Industry
Top challenges this year for Canadian dist...
Infographic: The Sales Environment in Canadian Promo
While gross profit margin fell slightly be...
Why Labels Could Be the Next Big Opportunity in Promo
Digital printing technology makes custom l...
Infographic: Supplier Relations in the Canadian Promo Industry
Nearly all of Canada’s distributors are co...
Infographic: The Labour Market in Canadian Promo
While employee concerns have generally eas...
Infographic: Sustainability Matters in Canadian Promo
State of the Industry data from ASI Resear...
ASI Chicago 2025: Distributors Express Optimism for Second Half of Year
ResearchFlash polling conducted during an Education Day Wrap-Up session showed that 60% of dist...
Promo Sales Drop for Second Consecutive Quarter, but Optimism Up for Rest of 2025
ResearchDistributor sales collectively declined by 3.2% in Q2 2025, according to new findings f...
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Top 10 ESP Searches: Record Summer Heat Drives Growth for Cooling Promo Products in Q2
ResearchThe second quarter also saw sustained interest in trendy products like custom socks and...
Consumer Research: Region
ResearchExclusive research from ASI explores the promo preferences of consumers across a variet...
Consumer Research: Gender
ResearchExclusive research from ASI explores the promo preferences of consumers across a variet...
Consumer Research: Generations
ResearchExclusive research from ASI explores the promo preferences of consumers across a variet...