Strategy

What ‘I Voted’ Stickers Look Like Across the U.S. This Election

Strategy

From turkeys to unicorns and pretty much everything in between, state and county offici...

ASI VP Appears on ‘Today Show’ Segment on the Resurgence of Print Catalogs

Strategy

ASI Media’s coverage of the return of print catalogs caught the eye of one of the bigge...

What Is ‘Chaos Packaging’ & How Can You Use It in Your Next Promo Campaign?

It’s time to literally think outside the b...

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Beloved Brands Conjure Up Official Halloween Costumes To Celebrate Spooky Season

If you’ve ever wanted to dress up as a Chi...

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Sherwin-Williams’ ‘Color Capsule of the Year’ Seeks To Create Design Inspiration

The paint brand selected nine colors to ma...

Double the Impact: What Print & Promo Distributors Should Know About Each Market

Strategy

There’s huge sales opportunity in offering both print and promo solutions – but each in...

Decorating Roundup: Hotronix Adds 120-Volt Heat Press

Strategy

Plus, Arcus Printers and Ninja Transfers have both released new direct-to-film technology.

Lucrative Loyalty: 8 Strategies for Increasing Client Retention

Strategy

Leading promo sales pros provide insights that will help bolster distributors’ top and ...

How Promo Pop-Ups Appeal to Gen Z’s Chaotic Fashion

Strategy

The generation’s eclectic and nonuniform style can be taken advantage of in a push towa...

The Triumphant Return of Physical Catalogs

Retailers like Amazon and J.Crew have scor...

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How To Make a Statement With Patches

A versatile decoration technique, patches ...

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Industry Veteran Launches Executive Recruiting Service for Promo

Glen Hersh, formerly of Admints & Zagabor ...

3 Takeaways for Promo Products Pros From McDonald’s Clever ‘Receipt Tees’ Campaign

The fast-food corporation’s Sweden-based d...

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ASI Power Summit 2024: How Blindness Helped Michael Hingson Survive the 9/11 Attacks

The event’s motivational speaker recalled ...

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5 Ways To Leverage Lead Scoring

Develop a strategy to determine which lead...

Counselor 2024 Power 50

Strategy

In a roller-coaster decade, these are the leaders navigating the highs and lows to lay ...

6 Strategies for Networking in the Digital Age

Strategy

Making connections online is crucial for professional success.

Are Supplier Credit Card Fees Warranted?

Strategy

As more distributors pay for orders with credit cards, suppliers are charging fees to p...

4 Tips for Getting Better Color From AI-Generated Art

Strategy

Distributors and decorators should experiment with a variety of AI tools but narrow it ...

Green Day Combines Tags, Labels & Even Toothbrushes for ‘Dookie’ Anniversary Release

Strategy

The legendary pop-punk band is releasing each of its seminal album’s tracks on antiquat...

5 Marketing Tips To Leverage the Holiday Season

Strategy

It’s never too early to start planning.