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Strategy
Decorating Roundup: Epson Announces First Direct-to-Film Printer
StrategyAlso, International Coatings releases a reformulated Legacy White, and Stahls’ offers i...
To Dye For: Why Custom Colors Are Trending in Apparel
StrategyThe uniqueness of garment dye and effects like mineral washes make custom colors an ent...
Moving Fast Into 2025: A Message From Tim Andrews
Last year underscored the power of promo, ...
Case Study: ‘Lighting the Beam’ for the Sacramento Kings With Custom Merch
Promo pro Harry Ein created a built-from-s...
ASI Orlando 2025: Product Showcase Winners
As suppliers unveiled new products at ASI ...
PPAI Expo Conference Day Focuses on Embracing Change & Making Connections
StrategyKeynoter Tiffani Bova, a former Salesforce executive, explained why a laser focus on cu...
‘Accidental Creative’ Author Shares Strategies for On-Demand Brilliance at skucon 2025
StrategyTodd Henry and other speakers at the daylong promo conference in Las Vegas also focused...
Top Apparel Trends for 2025
StrategyHere’s your look at this year’s leading styles across five of the most popular apparel ...
Decorating Roundup: Roland DGA Launches Direct-to-Film Printer
StrategyAlso, Ninja Transfers offers Easy Peel DTF technology, and Stahls’ shares a new episode...
ASI Orlando 2025: Top Hard Goods Trends
The show offered plenty of ideas and inspi...
ASI Orlando 2025: 10 Apparel & Headwear Trends From the Show Floor
Promo’s first big trade show of the year w...
ASI Orlando 2025: The Value in Print for Promo Distributors
Adding print can help promo distributors r...
ASI Orlando 2025: Flash Polls Reveal Sales Optimism & Tariff Concerns
The polling occurred during an Education D...
ASI Orlando 2025: How To ‘Flex’ Your Sales Style
Mimi Brown of AMP Up Success discussed how...
ASI Orlando 2025: Master ChatGPT To Help Drive ‘Social Sales’ Efforts
Digital marketing expert Janet E. Johnson ...
ASI Orlando 2025: Become a Pro at ‘Non-Cringey’ Self-Promotion
StrategySameena Safdar, CEO of Amplify Your Voice, provided attendees of this Education Day ses...
The EcoVadis Effect: How It’s Driving Sustainability in Supply Chains
StrategyThe platform has been growing into a standard and in-demand assessment tool for the pro...
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Frictionless Fulfillment: How To Offer Fulfillment Services Without the Headache
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How To Sell Name Badges Without the Stress (Yes, Really!)
Let's face it: Selling name badges can be a pain. Well, not anymore. Now you can say...
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The Ulti-Mutt Guide to Promotional Pet Products
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Podcast: Build the Look, Not Just the Logo — How To Use Heat Printing for Promo Success
Today's end-buyers are looking for more than just logos on a product : they're...
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ASI Orlando 2025: Stephanie Stuckey Delights & Inspires in Moving Keynote
StrategyThe former trial lawyer’s story of how she bought back her family’s business, saved it ...
Top 10 of 2024: Print Stories
StrategyThe “print industry” covers a lot of ground. Here are some of the biggest stories from ...
The Exit Strategy Blueprint: 9 Steps to a Successful Sale
StrategyExiting a business requires meticulous planning, considering both financial and emotion...
Top 10 of 2024: Trends & Analysis
StrategyASI Media readers were invested in politics, unique brand collaborations and keeping up...