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Strategy

Decoration Suggestions for Fashion-Forward Spiritwear
Decoration Suggestions for Fashion-Forward Spiritwear
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From big-ticket project requests like collegiate wear and sports apparel, make sure...

Apparel Fabrics for Collegiate Wear & Gameday Gear
Apparel Fabrics for Collegiate Wear & Gameday Gear
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The key to successful collegiate wear and sports apparel is the fabric that clothing...

Your Path to Increased Profit: Dynamics of a Family-Owned Business

There are many positives of working with f...


ScreenBroidery Launches ‘Swag for Humanity’ Online Store

The Indiana distributor wanted to lean int...


Eye on AI: Just What Is a MerchBot?

In this Q&A, industry veteran Ron Friedman...

5 Sales Tasks for the New Year
5 Sales Tasks for the New Year
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Start 2024 off right by addressing these five areas of your selling routine.

End-of-Year Sales Opportunities for Event Essentials
End-of-Year Sales Opportunities for Event Essentials
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While 2023 might be coming to a close, the mad dash for  end-of-year orders  is just...

Better Cotton Launches Traceability Solution
Better Cotton Launches Traceability Solution
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The sustainability initiative, which counts several promo suppliers as members, noted t...

1% for the Planet Crosses $500M in Giving
1% for the Planet Crosses $500M in Giving
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The organization, which helps facilitate donations to environmentally focused nonprofit...

Top Tips for Goof-Proof Sticker Orders

Interested in stickers? Make sure you get ...


H&M Teams Up With Coloreel for Personalized Embroidery

Plus, Roland DGA wins awards for its print...


Q&A: PCNA Execs Discuss Meeting Clients’ ESG Goals

Definitions of sustainability and environm...

This Week’s New Suppliers: Make an Impact

Discover creative products from new ASI su...


Brighten Up Campaigns With Butter Yellow

The runway favorite is poised to trend at ...


Send Us Your Products for December Showcases

Featured items will receive free editorial...

Editor’s Picks: Ubiquitous Key Chains & Key Tags
Editor’s Picks: Ubiquitous Key Chains & Key Tags
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These versatile, cost-effective and indispensable branded items carry a client’s messag...

Prepare for End-of-Year Orders: 2023 Simply Gifts Catalog
Prepare for End-of-Year Orders: 2023 Simply Gifts Catalog
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The busy holiday sales season can feel overwhelming, but SnugZ USA (asi/88060) is...

Counselor Power 50 2023
Counselor Power 50 2023
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The promo industry is evolving – and these are the leaders and forward-thinkers driving...

Your Path to Increased Profit: The Buck Stops With You
Your Path to Increased Profit: The Buck Stops With You
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As a small-business owner, certain tasks require your involvement and can’t be delegate...

6 Tactics for Re-engaging With Clients
6 Tactics for Re-engaging With Clients
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As the new year approaches, use these practices to drum up business with past customers.

Joe’s Faves: Incentive-Trip Gifts
Joe’s Faves: Incentive-Trip Gifts
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Attendees are sure to appreciate these branded tokens of thanks.