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Strategy
4 Reasons Promo Is Going To Have a Strong Fourth Quarter
StrategyThe industry will end the year with a bang, collectively generating its highest revenue...
I Was One of Many ‘Helens’ at Annual Roper Romp
StrategyPaying homage to a beloved character from ’70s-era sitcom “Three’s Company,” the event ...
6 Tips To Beat the Social Media Algorithm
Try these strategies to enhance your marke...
How To Screen Print With Only a Heat Press: New Inktra® Screen Printed Transfers
Learn how you can screen print with just...
Holiday Outlook: Global Promo Suppliers Talk Q4 Trends, Challenges & Sales Expectations
Moderated by ASI’s Michele Bell, this Prom...
Breaking Point: Why Rebates Are Tearing Apart Distributors and Suppliers
StrategyPrice breaks should be a great way for suppliers to build relationships and distributor...
Premium Headwear Decoration Your Clients Didn’t Know They Could Afford … Until Now
StrategyIf you think that premium decoration has to mean high prices, think again! The Quick...
Sustainable Showcase: 10 Unique Planet-Friendly Products
StrategyRefresh your sustainable product recommendations with trendy and unexpected promos...
The Latest Trend in Casual Fashion? Boxers for Women
StrategyCelebs like Kristen Stewart and Kendall Jenner have been spotted wearing boxer shorts a...
Plan Now for the New Year: How Custom, Full-Color Calendars Bring 365 Days of Impressions
Mark your calendars — it's time to start...
6 Steps to a High-Performance Email Marketing Strategy
Build engagement with strong subject lines...
PRINTING United Expo 2024: Panelists Detail How To Be Successful in Both Print & Promo
The session featured four print brokers wh...
2024 Gift Guide
After a slow start to the year, it’s time ...
PRINTING United Expo 2024: Mastering the Efficiencies of Direct Mail
Panelists at PRINTING United Expo laid out...
PRINTING United Expo: The Promotional Products Opportunity for Printers
ASI’s Michele Bell and Nate Kucsma explain...
PRINTING United Expo 2024: Trends in Drinkware Products & Decoration Techniques
StrategyAdvancements in UV printing, allover prints and the “bigger is better” style were among...
Infographic: Supply Chain Concerns in Canada
StrategyState of the Industry research for Canadian promo shows that supply chain-induced uneas...
Sponsored Content
End-of-Year Sales Made Easy: How To Take the Guesswork Out of Holiday Gifting
The secret to pitching the perfect gift and awards? Letting recipients pick a gift...
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Name Badges: The Easiest Add-On Sale You’re Probably Overlooking
The best customers to sell to are the ones you're already working with . Increase...
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How To Win Bigger, Better Orders: The Benefits of Co-Branding With a Premium Retail Brand
Want to win business with prestigious brands, but don't know where to start?...
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Now Available: 2026 Print on Demand Industry Report
Transform your apparel and merchandising strategy with the exclusive Print on Demand...
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PRINTING United Expo 2024: 3 Apparel Trends From the Show Floor
StrategyColorful tees, bold neutrals, digital print and pre-treated convenience were all in play.
PRINTING United Expo 2024: Maintaining Margins With Print-On-Demand
StrategyAs print-on-demand orders become more common, decorators and distributors are finding t...
Take Advantage of the ‘Tenniscore’ Trend
StrategySports and luxury go hand in hand with this winning aesthetic.
Decorating Roundup: Epson Introduces UV Flatbed Desktop Printer
StrategyAlso, Roland DGA technology is allowing for onsite apparel personalization at the US Op...