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Strategy

3 Tips for Creating a Preppy Vintage Look
3 Tips for Creating a Preppy Vintage Look
Strategy

Jeremy Picker of AMB3R (asi/590243) shares a behind-the-scenes glimpse into creating mu...

What ‘I Voted’ Stickers Look Like Across the U.S. This Election
What ‘I Voted’ Stickers Look Like Across the U.S. This Election
Strategy

From turkeys to unicorns and pretty much everything in between, state and county offici...

Sherwin-Williams’ ‘Color Capsule of the Year’ Seeks To Create Design Inspiration
Sherwin-Williams’ ‘Color Capsule of the Year’ Seeks To Create Design Inspiration
Strategy

The paint brand selected nine colors to make a design lookbook. Print and promo pros ca...

Double the Impact: What Print & Promo Distributors Should Know About Each Market
Double the Impact: What Print & Promo Distributors Should Know About Each Market
Strategy

There’s huge sales opportunity in offering both print and promo solutions – but each in...

Decorating Roundup: Hotronix Adds 120-Volt Heat Press
Decorating Roundup: Hotronix Adds 120-Volt Heat Press
Strategy

Plus, Arcus Printers and Ninja Transfers have both released new direct-to-film technology.

Lucrative Loyalty: 8 Strategies for Increasing Client Retention
Lucrative Loyalty: 8 Strategies for Increasing Client Retention
Strategy

Leading promo sales pros provide insights that will help bolster distributors’ top and ...

How Promo Pop-Ups Appeal to Gen Z’s Chaotic Fashion

The generation’s eclectic and nonuniform s...


The Triumphant Return of Physical Catalogs

Retailers like Amazon and J.Crew have scor...


How To Make a Statement With Patches

A versatile decoration technique, patches ...

5 Ways To Leverage Lead Scoring
5 Ways To Leverage Lead Scoring
Strategy

Develop a strategy to determine which leads are likely to become paying customers.

Counselor 2024 Power 50
Counselor 2024 Power 50
Strategy

In a roller-coaster decade, these are the leaders navigating the highs and lows to lay ...

6 Strategies for Networking in the Digital Age
6 Strategies for Networking in the Digital Age
Strategy

Making connections online is crucial for professional success.

Are Supplier Credit Card Fees Warranted?
Are Supplier Credit Card Fees Warranted?
Strategy

As more distributors pay for orders with credit cards, suppliers are charging fees to p...

4 Tips for Getting Better Color From AI-Generated Art
4 Tips for Getting Better Color From AI-Generated Art
Strategy

Distributors and decorators should experiment with a variety of AI tools but narrow it ...

Green Day Combines Tags, Labels & Even Toothbrushes for ‘Dookie’ Anniversary Release
Green Day Combines Tags, Labels & Even Toothbrushes for ‘Dookie’ Anniversary Release
Strategy

The legendary pop-punk band is releasing each of its seminal album’s tracks on antiquat...