Strategy

This Week’s New Suppliers: The Season of Giving

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Discover creative products from new ASI suppliers.

Plan Now for 2023: Top Products By ESP Searches

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The new year will be here before you know it.  With supply chain delays and...

This ‘Personalized’ LinkedIn Message Left Me Cold

Social media is a powerful tool for prospe...

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This Week’s New Suppliers: The Perfect Gift

Discover creative products from new ASI su...

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Increase Q4 Sales: Top Hard Goods for Holiday Sales

It's time to make your list and check...

The Comprehensive Print & Promo Holiday Gift Guide

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It's time to help your clients spread seasonal cheer and shore up strong business...

Behind the Scenes: The Magic Behind Marketing Promotional Apparel

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Lights, camera, action ... quiet on the set! If this sounds a bit like a scene from a...

Q4 Apparel Trends & What to Know for Next Year

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Premium apparel blanks supplier Next Level Apparel (asi/73867) always keeps their...

Apparel Holiday “Stockings” (Not The Kind You Think)

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It's that time of year already ... where did 2022 go? As you gear up for the...

Helpful Stress Relievers

They not only allow for the release of ten...

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Promotions Planner: Winter Brainstorming

Start presenting ideas to clients for camp...

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Q&A: Why a Strong Professional Network Needs ‘Weak Ties’

A recent study of LinkedIn data found that...

This Week’s New Suppliers: Bringing Back the Basics

Discover creative products from new ASI su...

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End-of-Year Apparel Gift Guide: Premium Retail Brands That Impress

Holiday apparel  is meant to impress,...

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The Blueprint to Improving Promo’s Convoluted Order Process

Miscommunications, lack of updates, incomp...

How to Change the Industry’s ‘Brandfill’ Reputation

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By collectively improving and better demonstrating the value of its services and produc...

Can the Promo Industry Go Plastic Free?

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Seemingly impossible, there are ways the industry can dramatically reduce its use of th...

From Trained Raccoons to Private Islands: 3 Offbeat Sustainability Initiatives

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Brands are going to extremes to show off their eco-friendly efforts.

The Path to Getting Out of China

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Even as the practice of diversified sourcing spreads, the path out of China remains a l...

Phillies Fans Set a Merch-Buying Record After Reaching World Series

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The club’s rabid fan base purchased team-branded pennant-clinching/World Series gear at...

Use These Ideas From the World’s Biggest Companies to Improve Diversity

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The promo industry needs to boost its diversity record. These successful ideas from com...