Strategy

2022 Trade Show Planning Guide

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Check out ASI Media’s 16th annual comprehensive listing of North American and internati...

4 Trends From Impressions Expo Atlantic City

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Pastel garment washes and loose-fitting heavyweight hoodies were among the sights at th...

Classic Polo & Golf Shirts

These ubiquitous garments are a mainstay f...

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Workwear for Anywhere: Corporate Apparel for a Changing World

Professional apparel no longer has "the...

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This Week’s New Suppliers: Offering Variety

Discover creative products from new ASI su...

Sell to Different Personality Types

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Tailor your sales strategy to four buyer personalities to close more sales.

The 2022 Wedding Boom Has Already Begun

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Couples are looking for custom products to make their special days unique. Here’s how t...

How to Avoid Inventory Issues: Order This Drinkware ASAP

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Supply chain issues and inventory shortages are turning project turnarounds on...

A Promo CEO on a Mission Toward Sustainability

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Lou Elliott-Cysewski, co-founder of CoolPerx, hopes to educate the industry on how to b...

Refreshing Water Bottles

Promotional drinkware remains a popular it...

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Lifetime Brands Acquires S’well Bottle

Phoenix-based Zing Manufacturing is the ex...

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Joe’s Promo Picks: Summertime Apparel & Accessories

Clients are sure to appreciate these funct...

This Week’s New Suppliers: Convenient Products

Discover creative products from new ASI su...

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ASI Technology Colleagues, Employees Continue to Fear for Safety

With the Russian military making an ever-a...

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Change Your Diet to Maximize Productivity

Making simple adjustments can result in bi...

Counselor 2022 Best Places to Work

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The overwhelming changes of the last two years have given rise to a new crop of great w...

EnMart Acquired by TJ Stitch

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A husband-and-wife team of apparel-decorating veterans will be taking over distribution...

Full Color Made Easy: How to Resolve Common Decoration Challenges

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There's nothing better than completing that perfect full-color logo. Unfortunately,...

Twitter, Pinterest Enhance Shopping Features

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As social commerce continues to trend, platforms are expanding ways for merchants to ge...

This Week’s New Suppliers: Spring Essentials

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Discover creative products from new ASI suppliers.

Is Working at Home Bad for Me?

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Experts fear employees feel isolated and company culture is crumbling without in-person...