Strategy

This Week’s New Suppliers: Ideas for Every Market

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Discover creative products from new ASI suppliers.

5 Strategies for Better Employee Onboarding

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Matching new hires with a “work buddy” and gifting them a thoughtful kit of company-bra...

Follow a Pre-Call Checklist

Having a plan before your first conversati...

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2022 Event Sales Planner: Top Products, Target Customers & Trends to Watch

Wouldn't it be nice to have your own...

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Stand Out From the Sales Competition

In a crowded industry, it’s imperative tha...

LinkedIn Launches Podcast Network

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The business-focused social media site is gearing its shows toward a professional audie...

Joe’s Picks From ASI Fort Worth: Recognition Pieces

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Product Editor Joe Haley spotted these items on the show floor, ideal for expressing ap...

Consider Logoed Patches to Upcycle Apparel Misprints

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A Spokane, WA-based decorator explains how leather patches can cover up an embroidered ...

Personal Care Essentials

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These items are sure to appeal to health- and wellness-focused clients and their end-us...

98% of Consumers Plan Social Shopping in 2022

Younger shoppers are more likely to use vi...

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This Week’s New Suppliers: Trade Show Favorites

Discover creative products from new ASI su...

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The Super Bowl Tapped My Soft Spot for ’90s, Y2K Nostalgia

Marketers know that millennials like me ar...

Commit to Mindfulness

Recognizing the power of the present momen...

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Promo’s Opportunities With Cruise Industry Could Be on the Rise

The cruising business was hard-hit by the ...

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Trendy BBQ & Tailgate Products

These items are a win-win: They’ll liven u...

This Week’s New Suppliers: Q2 Favorites

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Discover creative products from new ASI suppliers.

EcoPlum Achieves B Corp Certification

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The distributor in New York City joins a growing list of certified socially conscious o...

The Pay Transparency Movement Is Growing – And That’s a Good Thing

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A law in New York City will require employers to disclose salary ranges for open positi...

The Bright Side: Terry Town Raises Nearly $15,000 for Charity

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The San Diego, CA-based promo products supplier donated a portion of sales of a popular...

Report: Not All Organic Cotton Is Actually Organic

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There’s significantly more organic cotton coming out of countries like India than there...

Qualify Your Sales Leads

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Don’t spend time and resources nurturing leads that will never turn into paying custome...