Strategy

ASI Chicago 2025: Counselor’s Advisory Board Shares Growth Strategies

Strategy

A trio of distributor leaders gave tips on sales and marketing tactics along with views...

ASI Chicago 2025: Reach Customers With Facebook and Instagram Ads

Strategy

Janet Johnson of the Janet E. Johnson Agency gave an overview of setting up ad campaign...

6 Ways To Get Creative With Direct Mail for Fall

Print is uniquely positioned to take advan...

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Go Beyond Basic DTF With Mixed-Media Designs

Special-effect heat transfer vinyl works b...

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New Physical Music Format Showcases Print’s Value as a Collectible

The KitAlbum bridges the CD era and stream...

Pride-Related Promo Searches Decline as Brands Scale Back

Strategy

The number of ESP searches for products related to Pride and the LGBTQ+ community betwe...

Canadian Distributors Search for Classic Categories, Promo Stalwarts in ESP Amid Q2 Economic Uncertainty

Strategy

Meanwhile, searches for “made in Canada” fell 72% between the first and second quarters.

Decorating Roundup: World Emblem Launches 3-D Foam Direct Embroidery

Strategy

Plus, DTG Connection has rebranded as Printer Biz, and Transfer Express has released th...

The Bottle Station Improves Accessibility for People With Limited Mobility

Strategy

The product secures items to surfaces, making it easier for people with mobility issues...

Labubu-nomics & the Blind Box Boom: How the Viral Trend Could Be a Promo Opportunity

The mystery box concept comes with an elem...

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How To Future-Proof Customer Communications With AI & Personalization

PRINTING United Alliance recently hosted a...

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The Summer of George: The Yankees’ Creative New Bobblehead Sparks Enormous Fan Demand Well in Advance

The Yankees announced a new bobblehead of ...

Common UV Printing Myths Debunked

With its high-quality output and ability t...

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How To Create the Ultimate Print-on-Demand Experience for Customers

Think of yourself as a “fulfillment soluti...

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Seattle’s ‘Birthplace of Grunge’ Brings Screen Printing In-House To Meet Merchandise Demand

Seattle’s Central Saloon hosted Nirvana’s ...

Oowee Products’ Inclusive Hiring of Autistic Adults Is a ‘Win-Win’

Strategy

The promotional products supplier, which manufactures leather goods in the U.S., has be...

TravelChair Products Featured on ‘Good Morning America’

Strategy

A range of outdoor chairs and a table from the supplier were included in the show’s “De...

Companies Hand Out Promo to the Thousands of Attendees at Philadelphia’s Juneteenth Event

Strategy

The annual event featured more than 100 vendors, a 1.5-mile-long parade and a music fes...

Does Oasis Reunion Tour Merch Have Takeaways for Promo Pros? Definitely Maybe

Strategy

Replete with ‘90s nostalgia and retro sporty looks, the swag and how Oasis is promoting...

Decorating Roundup: Culture Studio Introduces Curated Line of Apparel Blanks

Strategy

Plus, Stahls’ and Lane Seven Apparel are holding a half-day Heat Press Pro Day on July ...

Chain Stitch Embroidery Reflects Rising Demand for Retro, Vintage Products

Strategy

The decorating technique can add more dimension and depth than typical embroidered logos.