Strategy

Why Digital Is Sustainability’s Next Frontier

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Several apparel brands are using QR codes and NFC technology to create “digital passpor...

This Week’s New Suppliers: Conversation Starters

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Discover creative products from new ASI suppliers.

Video Chat Proficiency Is Top Job Skill

Hiring managers are looking for candidates...

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Smart Sports Uniforms

As teams return to the field and court, th...

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Promotions Planner: Looking Ahead to Fall

Start presenting ideas to clients for proj...

Infographic: Pastels Trend Alert

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Soothing tones are just the thing to reassure buyers during times of uncertainty.

Q&A: Sustainable Wristbands Build Following

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Jason Kuipers, founder of ZOX, describes his products as “little hugs for your wrists.”...

Milwaukee’s 50-Year Championship Drought Fuels Merch

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The Bucks’ historic playoff run has fans clamoring for merch and products to remember t...

Make the Sale: Sustainable Activewear

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Consumers care about how their clothing is made. While in the past sustainability or...

New Equipment, Supplies for Apparel Decorators

Explore technology advancements from indus...

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Top Your Summer Sales With Premium Tanks

The summer sales season is officially...

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The Cozy Edit: How to Sell Loungewear Blanks Ready to be Branded

Before 2020, loungewear was for just...

ASI Show Chicago Product Showcase Winners

As voted on by distributors, these were th...

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As Restaurants Reopen, So Do Promo Opportunities

Branded umbrellas and creative takeout pac...

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This Week’s New Suppliers: Q4 Hot Sellers

Discover creative products from new ASI su...

Sales Made Easy: 5 Sectors Looking to Purchase Custom Coinage

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Selling promotional coins and medallions is simply common cents. Now that businesses...

Charming Keychains & Keytags

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Whether for new car owners or just-arrived apartment tenants, these branded items remai...

Making History at ASI Show Chicago

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The first promotional products trade show since the COVID-19 pandemic – and my first tr...

Joe’s Picks: Home Sweet Home

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Check out these must-haves for time spent at home.

The Great Office Materials Makeover: Binders, Folders, Notepads & More

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Business is back in session!  Help get your clients set up with all the  branded...

State of the Industry 2021

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Change is coming again. But with our annual report, you’ll be prepared to take advantag...