Strategy

Boost Your Bottom Line: 6 Markets Looking for Leather Promos

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Gifts and awards have emerged as a major lifeline for the promo industry.  Clients...

Patagonia Misses the Forest for the Trees

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The apparel company is banning added logos to help the environment, and while its inten...

Dependable Caps & Hats

They’re the classic walking billboard.

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Celebrity-Studded Virtual Experiences in Demand

Apps like Cameo and Looped allow you to co...

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Invasion of the ‘Homepreneurs’

Thanks to the pandemic-influenced crafting...

The State of the Supply Chain

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Delayed deliveries, skyrocketing shipping costs and lack of inventory are plaguing the ...

Plan Out Your Sales Goals

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This distributor shares her tips for establishing and tracking sales goals for a greate...

Creative Thank-You Gifts for Healthcare Workers

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Spa kits, food gifts and digital rewards are all winning ways to show appreciation for ...

Next Level Apparel Printer Series Featuring Stoked on Printing

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What first began as a quest for better band tees has now grown into a booming custom...

Get to Know Next Level Apparel’s Signature Fabrics

Next Level Apparel didn't become a promo...

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Good, Better, Best: Make the Sale With Next Level Apparel

Next Level Apparel knows that all of...

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From Startup to Sensation: How to Land a Unicorn Client

Distributors reveal how they’ve met the gr...

Third COVID Wave Leads to Another Lockdown in Ontario

Heavy restrictions will be in place until ...

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Infographic: Guide to Raising Your Prices

Stop undercharging and start making the mo...

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Biden Administration Launches $500,000 Mask Contest

The Mask Innovation Challenge is offering ...

Joe’s Picks: Work-From-Home Must-Haves

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These apparel items and accessories will enhance the remote work and virtual learning e...

AIM Smarter Announces Workplace Diversity Event

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The virtual discussion on culture will be moderated by diversity expert Roy Gluckman.

How to Know When a Startup Won’t Last

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5 warning signs to look for.

Q&A: Tips for Better Spine Health

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Make critical changes to your work setup for better posture and less physical pain.

Reliable Clocks & Watches

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Consider them as awards and recognition items, as well as point-of-purchase advertising...

Promo Case Study: A Win at the Holidays

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This Houston distributor overcame inventory shortages and shipping snags to deliver a w...