Strategy

Getting the Jump on Leap Day Marketing

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What comes around every four years ( or almost every four years ) and causes...

Sharp Jackets & Vests

Advantages

Layer clients up with outerwear that has high perceived value. Edwards Garment Co....

Kobe Memorabilia Given at Memorial Service

Commemorative Kobe and Gianna branded T-sh...

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Baby Yoda Merch Finally Rolling Out

I've already gone on record with my...

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2020 Apparel Forecast: New Trends to Watch This Year

The year is off to a strong start for...

The Benefits of Blogging

Advantages

Q: Is blogging still relevant in the age of social media? A: It's even more...

Re-energize Yourself: How to Adopt A New Routine

Advantages

If you want more energy, create a schedule geared toward it.

FAM Just Got Bigger and Better

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Thousands of apparel sellers say that FAM changed the way they sell. That's why...

Practical Drawstring Bags

Advantages

They're versatile and work for numerous industries. CPS/Keystone (asi/43051) ...

Trend Alert: Floral Fashion Is in Bloom

Nothing screams spring quite like a...

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The Ugly Side of Beauty: Why Quality Ingredients Matter for Personal Care

Do you know what the promos you sell...

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6 Essential Tips for Generating Eye Traffic for Your Clients' Campaigns

If a client has an outdoor event, a...

Cybersecurity and the Promo Products Industry

Cyberattacks are wreaking havoc and...

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Merch Supports Oklahoma’s Rebrand

The Sooner State has a new logo and taglin...

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Six Ways To Be More Creative

In a fast-paced industry with educated cli...

Energizing Power Banks

Advantages

They’re ideal for emergency kits, travelers and outdoor enthusiasts.

New StrombergBrand VP Is Third-Generation Exec

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Jennifer Stromberg, granddaughter of the umbrella supplier’s founder, has formally join...

7 Ways to Secure Wedding Sales With Drinkware

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Wedding season isn't just a season - wedding and engagement events take place...

Meet the Woman Behind J-Lo’s Famous Bling Cups

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It's been a busy week for Teneka Moore, owner of TaylorMade Bling in St. Louis, MO....

Stand-Out Lanyards

Advantages

No one questions the credentials of this trade show essential. Pinnacle Designs...

Promo Matchmaker: Why Print + Promo Products Make The Perfect Pair

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Love is in the air, and you're going to love this promo idea. It's time to play...